Big congratulations to Prateek Jindal (@jindalprateek87) on the $12M Series A raise at PowerUp Money 🚀
Proud to see an Offline member building at this scale.
Onwards and upwards 👏
PowerUp Money reflects a conviction Prateek has held from day one: as more Indians turn to mutual funds, the need for quality advice has become increasingly critical.
While adoption has grown steadily, advisory remains fragmented and out of reach for a large base of investors. PowerUp is addressing this gap through a research-led, zero-commission advisory platform built around long-term investor outcomes.
🚀 PowerUp Money Secures $12M (~₹100Cr) to Democratise Mutual Fund Advisory Across India
@powerup_money (Fund V) has raised $12M led by @peakxvpartners, with participation from us, @Accel , and @KaeCapital.
Founded by @jindalprateek87 (Prateek), PowerUp Money is India’s most trusted mutual fund advisory platform, making high-quality, unbiased advice accessible to millions of investors at a fraction of traditional costs.
With over 5 lakh users onboarded in 8 months and ₹65,000+ Cr in AUM tracked, the scale and need for trusted advisory have never been clearer.
The fresh capital will help deepen PowerUp Money’s research and advisory infrastructure, scale their PowerUp Elite membership (25,000+ members since their launch in June), launch PowerUp Infinite—a fully managed investment advisory product.
“Every Indian deserves access to high-quality, unbiased mutual fund advisory,” says Prateek Jindal, Founder & CEO. “We’re building India’s trusted mutual fund advisory platform to deliver research-backed investment advice at scale—because democratising quality advisory is what will ultimately democratise long-term wealth creation.”
@AshishFafadia (Ashish) , Partner at Blume Ventures, remarked: “As household savings increasingly move into mutual funds and equities, platforms like PowerUp Money are becoming critical infrastructure. Their research-led, unbiased advisory model is exactly what Indian investors need in the next decade, and they have built a strong foundation to serve customers at scale.”
As the retail investment landscape evolves, PowerUp Money is ensuring that millions of Indians gain access to efficient, ethical, and scalable mutual fund advisory.
Read the full press release to learn more: https://t.co/gktg844oW5
@BKartRed@AshishFafadia@sajithpai@sanjaynath@arpiit@riashroff@saritaraichu@mehtaalok@mitul_am@SeekingN0rth@DeepikaDakuda@gauthamsiv@ray_elton99@vikramg05
I’m incredibly grateful to share that @powerup_money 𝗿𝗮𝗶𝘀𝗲𝗱 $𝟭𝟮𝗠 𝗶𝗻 𝗦𝗲𝗿𝗶𝗲𝘀 𝗔 𝗳𝘂𝗻𝗱𝗶𝗻𝗴.
This round was led by @peakxvpartners, with continued support from @Accel, @BlumeVentures, @KaeCapital, @8iVentures and @DeVC_Global for backing us again.
We’re very glad to have @NavenduS join us on this journey, and also thankful to @prayanks, @AshishFafadia, @sun1tha_v, @RTinkslinger and @lemonandice for their trust and partnership.
I feel excited, humbled, and honestly a little overwhelmed.
Because this milestone isn’t really about the fundraise.
It’s about the problem we’re solving, and the people who believe in it.
India today has nearly 60 million mutual fund investors. SIPs are at an all-time high. But the majority of working professionals struggle to make prudent money decisions – not due to lack of intent, but because quality, unbiased investment advice is hard to find.
At PowerUp Money, our mission is to solve exactly this: To make high quality, 100% unbiased investment advisory accessible to every Indian. And this will be the foundation for democratising long-term wealth creation.
We’re building India’s trusted mutual fund advisory platform, that is: 100% unbiased(and SEBI-registered), transparent, and aligned only to the best interest of our users.
All our products are designed to help investors manage their mutual fund portfolios better, and accelerate their wealth creation journey:
1. 𝗙𝗿𝗲𝗲 𝗺𝘂𝘁𝘂𝗮𝗹 𝗳𝘂𝗻𝗱 𝗽𝗼𝗿𝘁𝗳𝗼𝗹𝗶𝗼 𝗿𝗲𝘃𝗶𝗲𝘄𝘀 that help investors clearly see what’s working and what isn’t
2. 𝗣𝗼𝘄𝗲𝗿𝗨𝗽 𝗘𝗹𝗶𝘁𝗲 (just ₹999/year): High-quality personalised mutual fund advisory at a fraction of traditional costs. Elite offers fund selection, portfolio reviews, rebalancing, asset allocation, and end-to-end portfolio guidance backed by institution-grade research.
3. And soon, we will be launching 𝗣𝗼𝘄𝗲𝗿𝗨𝗽 𝗜𝗻𝗳𝗶𝗻𝗶𝘁𝗲: A fully managed investment advisory product offering dedicated 1:1 advisory, goal planning, and personalised investment strategies delivered in a transparent and unbiased manner.
In a short span of time, over 5 lakh investors have trusted PowerUp Money, managing over 65,000 Cr in mutual fund assets.
Since the launch of PowerUp Elite in June, 25,000+ investors have become Elite members, making it one of India’s fastest-growing Mutual Fund advisory offerings.
This fundraise allows us to deepen our research and advisory infrastructure, scale our Elite offering, build PowerUp Infinite, and reach millions of Indian investors who don’t have access to trustworthy guidance.
None of this would be possible without the people building it every day.
To my founding team and the entire PowerUp family—this journey is what it is because of you.
To our customers and Elite members—thank you for trusting us with something as important as your wealth.
They’ve pushed us, shared feedback relentlessly, supported us, and referred us to friends and family. It’s been heartwarming to have customers who deeply care and are always wishing well for us.
We’re building PowerUp for you—and with you.💙
And we’re just getting started.
What @powerup_money is doing for us passive retail investors is commendable ❤️
Top quality fund analysis and portfolio feedback. Their app is on my list of apps to look for design inspiration too!
Check them out asap
We are delighted to share that our portfolio company *PowerUp Money* has raised a $7.1M Seed round 🎉🔥
This funding round is led by Accel in India, Kae Capital & Blume Ventures with participation from 8i Ventures, us (DeVC) & prominent Angels
PowerUp is built for the 5cr+ Indians who are using MFs to build long term wealth. This audience is swamped with a lot of informal advice and hearsay from friends, family and 100s of influencers.
This is where PowerUp Money comes in - a DIY advisory app to declutter MFs & put users long term wealth creation in control.
Our investment thesis for PowerUp is based on 3 tenants:
We're delighted to announce our investment in @powerup_money, which delivers personalised, bias-free, actionable guidance through a product-led model that puts the user first. You can learn more about why we invested through our latest blog.
@sun1tha_v@jindalprateek87
🚀 PowerUp Money raises 💰$7.1M led by Accel, Blume & Kae
🔹 Founded by ex-Uni Cards cofounder
🔹 Helps users plan financial freedom & invest in direct mutual funds
🔹 Tracking ₹3,000 Cr AUM across 25000+ users
🔹 Free + paid models now live
#Fintech#Wealth#Tech#India
1/ Most Indians today invest in mutual funds. But very few get quality advice.
With @powerup_money, @jindalprateek87 is democratising access to high-quality investment advice—so that millions can build better long-term portfolios, not just the top 1%.
Mid-Cap funds in Jan ‘25: Outperformance or struggles? 🤔📈
💡Mid-cap funds, which struggled to outperform their benchmark in 2022 and 2023, bounced back strongly after 2024, with the category average consistently beating the index.
Here’s a breakdown of the performance against benchmarks, top-performing funds based on trailing and rolling returns, and more. 👇🏼🧵 (1/n)
January 2025 recap - how did sectoral/thematic funds perform? 🤔🧵
Sectoral/thematic funds follow cycles due to changes in the demand and supply of businesses, causing ups and downs in their returns.
This demonstrates how different categories have performed over the past few years, based on their 1 year returns. (1/n)
Today in spotlight: sectoral funds 🚀
Everything you need to know about the 2024 performance of different sectors and the funds that emerged at the top. 👇🏼🧵 (1/n)
👉🏼 How did active equity funds compare against each other in 2024?
Let’s take a look at their returns, benchmark-beating funds, and the AUM growth each category saw. 🧵 (1/n)
Did small-cap funds beat the benchmark in 2024? 👀
In this post, we break down the performance, who led the AUM growth, and which funds beat the benchmark. 🧵👇🏼 (1/n)