Wise Marketing

A band of wise owls who hoot about marketing, advertising and clear communication.

[Wise Marketing @letsgetwise]

Voice SEO isn’t separate from SEO. It’s another way to be found.

[Chase Dimond | Email Marketing Nerd 📧 @ecomchasedimond]

The 5 P’s of Marketing and How To Use Them:

(bookmark this)

[NextLevelBiz @NextLevelBiz]

Nine strategic questions to create exceptional value

[Neil Patel @neilpatel]

If your traffic is dropping even though your SEO looks clean — this is probably why:

Google’s AI isn’t just checking if you mention the keyword. It’s checking if you understand the topic.
Here’s the fix:

Build topical depth.

Create one pillar page (example: “Complete Guide to Running Shoes”) and then interlink subtopics like “best running shoes for flat feet” and “trail running shoes.”

That signals to Google that you actually own the topic — and it lifts all pages at once.

#SEO #ContentMarketing #GoogleAI #TopicalAuthority #DigitalGrowth

[Gianluca Fiorelli @gfiorelli1]

FYI: here are my predictions for 2026 (and what you can do about them)

[Cyrus SEO @CyrusShepard]

SEO Rule #3: "What others say about you is far more important than what you say about yourself"

• 3rd-party Mentions > 1st-party Mentions
• External Links > Internal Links
• Independent Journalism > Press Releases

[Chase Dimond | Email Marketing Nerd 📧 @ecomchasedimond]

9-Step Process to Write High-Converting Copy:

[Connor Gillivan @ConnorGillivan]

The New Search Marketing Funnel:

The search game has changed...yet again.

We’re no longer living in a Google-only world.

Search now happens across:
→ Google Search
→ ChatGPT
→ Perplexity
→ Gemini
→ AI Overviews (AIOs)
→ Google AI Mode

The old SEO funnel?
Outdated.

Here’s what the new one looks like 👇

1/ Top of Funnel (Discovery)

Google isn’t the only entry point anymore.
People discover brands through AI summaries, citations, and assistant responses.

Your goal:
→ Be referenced by AI tools as a credible source
→ Show up in AI-generated answers
→ Build authority signals across multiple ecosystems

2/ Middle of Funnel (Validation)

AI assistants now evaluate for users.
Instead of checking 5 sites, people ask:
“Who are the best SEO agencies for startups?”
And AI tools summarize the top 3 based on authority and proof.

To show up, focus on:
✅ Case studies & thought leadership
✅ Structured data
✅ Mentions in credible publications

3/ Bottom of Funnel (Conversion)

AI gets you found — but your website closes the deal.
Visitors come expecting proof and clarity.

Your service pages and offers must:
→ Load fast
→ Build trust fast
→ Show data, reviews, and clear CTAs

SEO at the bottom is now CRO-driven.

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Agree with this?

♻️ Repost to help more marketers evolve in the new Search era.

P.S. I help my 40+ clients at TrioSEO navigate this new world of SEO. Book a call to learn more:

[Connor Gillivan @ConnorGillivan]

SEO has made MAJOR strides.

Old SEO:

- Abusing AI
- Low quality
- Keyword stuffing
- Spammy backlinks
- Gaming the system
- Poor website design

2025 SEO:

- Quality first
- Content upgrades
- Optimized website
- Relevant backlinks
- AI tools to optimize
- Search intent match
- Intense keyword research
- Built for LLMs like ChatGPT

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I started in SEO 10+ years ago.

I've seen people say "SEO is dead" many times.

But it prevails & continues to improve.

That's what GREAT SEO is all about.

Continual improvement.

Adjusting to the times.

Find ways to win.

---

You agree?

Repost ♻️ + Slap my 🔔 for daily SEO advice.

P.S. My business, TrioSEO, does SEO the 2025 way. If you want more leads from SEO, check us out:

https://t.co/XbbKbayEzm

[Connor Gillivan @ConnorGillivan]

My SEO Internal Linking Checklist (11 actionable tips):

1/ Use Descriptive Anchor Text
2/ Link to High-Value Pages
3/ Avoid Excessive Internal Links
4/ Link Deep into Your Website
5/ Ensure Links Are Contextually Relevant
6/ Fix Broken Links
7/ Use a Logical Hierarchy
8/ Include Links in New Content
9/ Balance Link Distribution
10/ Leverage Breadcrumbs
11/ Monitor Internal Link Performance

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Stop leaving rankings on the table.

Small tweaks here can transform your traffic.

Your competitors are already doing this.

Every missed step costs you visibility.

Don’t let broken links hurt your site.

This strategy is your edge, use it.

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What would you add?

♻️ Repost this to help others perfect their internal linking strategy.

P.S. My company, TrioSEO, helps 35+ businesses grow with SEO.

Want to level up your SEO going into 2025?

Go to my Profile & book a Strategy call 😎

[Wise Marketing @letsgetwise]

SEO tip: Don’t chase keywords. Chase intent. It’s the fastest way to create content people actually search for.

[Chase Dimond | Email Marketing Nerd 📧 @ecomchasedimond]

10 Must-Know Marketing Rules:

[Igor Buinevici @Igor_Buinevici]

The 4 digital marketing goals that drive real results:

If your digital strategy isn’t aligned with these goals,

You’re leaving growth on the table.

Here’s how to win at each stage:

1. Awareness

Get seen by the right people, not just more people.
Stay top-of-mind with consistent, valuable content.
Visibility builds familiarity - and familiarity builds trust.

2. Engagement

Spark conversations, not just reach.
Engagement turns attention into interest.
Use marketing to build relationships as this is what matters.

3. Conversion

Optimize your CTAs and user journey.
Invite, don’t push - make the next step clear.
Every click should move users closer to a “yes.”

4. Advocacy

Turn customers into brand advocates.
Happy customers sell better than any ad.
Make it easy (and worth it) for them to refer.

Want sustainable growth?

Nail these 4 goals - and your business will skyrocket.

P.S. What stage are you struggling with the most?

♻️ Repost to help more companies succeed.

[Chase Dimond | Email Marketing Nerd 📧 @ecomchasedimond]

Marketing Tips of the Day:

[Semrush @semrush]

👀 Is your brand showing up in AI search results?

You can check that with this 5-step framework:
✅ Monitor how AI models mention your brand
✅ Audit your brand context for sentiment
✅ Identify content gaps and missed opportunities
✅ Optimize and track your results to increase visibility

All steps can be done using the AI Visibility Toolkit inside Semrush One.
Start here: https://t.co/m7JCkCPRWi.

[Semrush @semrush]

Still not sure why you should focus on SEO on 2025?
All you have to do is read this guide: https://t.co/iSv23hRARX.

[Always Keep Learning @AlwaysKeepL]

12 Sales phrases to ban

[Chase Dimond | Email Marketing Nerd 📧 @ecomchasedimond]

6 Email Marketing Mistakes to Avoid:

[The Deal Trader @TheDealTrader_]

4 Layers of Marketing

[The Deal Trader @TheDealTrader_]

6 evergreen marketing rules