Matt Clark

VP Strategy & Partnerships @ FreeWheel

[Matt Clark @mbclark]

@douglauretano @HatesAdtech I vividly recall an agency requesting “transparency” of us at Undertone many years ago

The sales director paused and asked “what do you mean by that?”

To which the agency replied “I don’t know, but I know all my other partners give it to me”

[Matt Clark @mbclark]

@AdtechGod https://t.co/DTSlMLfZBM

[Matt Clark @mbclark]

@aripap @BishPlsOk @HatesAdtech For the record we also have BD staff

[Matt Clark @mbclark]

@Brahhky @EricTilbury_RTB Tell us which platform you’re using and I promise to reply “no comment”

[Matt Clark @mbclark]

@LaurenFWetzel Over 4 years since we got bought by a $126B company and I still get weekly emails offering us accounts receivable financing.

[Matt Clark @mbclark]

@aripap @AdtechGod

[Matt Clark @mbclark]

@aripap @JonathanMoffie Ad tech mad libs

“Combine ___________ with media into an ad network and it works as a business model”

[Matt Clark @mbclark]

@jtot415 At that point why not just go back to managed service? No data sharing means the DSP is just an expensive ad server.

[Matt Clark @mbclark]

@jamesIII @Scrilla100 I understand the difference between the two technically. As a buyer, though, what is it about duplication from header bidding that I should consider differently than duplication within a single SSP?

[Matt Clark @mbclark]

@aripap @kip_pogrebenko @AmazonAds

[Matt Clark @mbclark]

@Seth_Ulinski “Other”

https://t.co/zbpxOwPlTJ

[Matt Clark @mbclark]

@anthonykatsur @mjbarash @IABTechLab If Tech Lab were going to do anything here (and I am not convinced you should) the value add would be some standard taxonomy for describing what targeting logic sits behind the deal ID. That said I expect most SSPs wouldn’t want to use such a taxonomy if it did exist.

[Matt Clark @mbclark]

@jtot415 See this is the kind of cynicism I can really get behind

[Matt Clark @mbclark]

My 7 year old inspecting his pajamas:

“Flame resistant. Sweet.”

[Matt Clark @mbclark]

@pknegten It is the inevitable result of LinkedIn believing that More Connections = More Better. So you remove that pesky step of requiring a message when requesting a connection and, hey, look at that, number go up!

[Matt Clark @mbclark]

@Myles_Younger @NatrianMaxwell Lawsuit inbound from AdsGarble in 3, 2, 1…

[Matt Clark @mbclark]

@aripap @AdtechGod One of these things is not like the others

[Matt Clark @mbclark]

@AdtechGod Top tier is only 21+? I'm not mad, just disappointed.

[Matt Clark @mbclark]

@AdtechGod @Ericrossonero17 https://t.co/i1TJP30UhB

Glewed seems to think it is