Since I’ve been asked a lot:
Buy stock in several companies that make products & services that *you* believe in.
Only sell if you think their products & services are trending worse. Don’t panic when the market does.
This will serve you well in the long-term.
It’s historically been a VERY bad idea to bet against human ingenuity.
Go short innovation at your own peril. If you do it, it better be liquid…
As for me, I’m betting on human ingenuity 10 times out of 10.