Your website has 3 jobs: get found, build trust, and get the call. Most local service sites only do one of them. Find out which ones yours is missing with a free site check: https://t.co/wC872YXEut
Slow season is coming for a lot of trades. One missed call in July is a shrug. In November it might be the week. See what yours add up to: https://t.co/0TQAyaqmOq
Fill in your offer, customer and brand voice worksheets. Hit Copy brief. Paste it into ChatGPT, Claude or Grok before you ask for a post. That is Launch Guide Step 1. https://t.co/FIf0dG1PmG
Once a year, pretend to be a customer. Search for your service, find yourself, call, book, and wait. Every place you get stuck, so do they. Free path check: https://t.co/wC872YXEut
Live tonight at 6 PM CT: What Your Website Should Actually Do for Your Business.
Your site has one job. Make the phone ring. Bring your site and your questions.
https://t.co/UkjMMJqs0f
@tiny_luster Great transformation. Posting the same before and after on your Google Business Profile with Lutz in the caption is an easy win, because homeowners nearby see real local jobs right on the map.
@ruchagavaskar_ That gap is real for local service businesses. Most cleaners still book by phone or a quote form, so the ones that put clear prices and a simple online booking link on their site will be the first ones these agents can actually book.
@RobReichJr Those numbers are almost always the story. A simple rule of calling back inside five minutes, and texting if you can't, usually moves the needle more than any new ad spend.
@MikeAndes4 Copy changes like that are so underrated. Most lawn care pages talk about the company, and once you rewrite them around what the homeowner actually gets and how fast, the same traffic starts calling.
@JacquesHBastien@BookingKoala That hour is where most shops lose it. Having the booking page already filled in removes the one step where people stop to think, so they just pick a time.
@BourgAnthony@randfish Agree. The one thing I'd add is getting town names into the reviews themselves by asking customers to mention the job and where it was, because that helps on the map and in the AI answers at the same time.
@AwesomeLeadsSEO Good reminder. The other quiet risk is a competitor reporting the stuffed name, and then you lose the profile right in the middle of busy season while you wait on reinstatement.
@basiclifestyles We see the same thing. The text works even better if it comes from the owner's actual number and asks one easy question, like what's going on and what town you're in, so the reply turns straight into a job.
@relacayo Exactly, and it ages well too. Drop a fresh one in every few months so the page keeps sounding like this year's customers, not the ones from a few years back.
Can you change your own website hours or phone number in under five minutes? If you have to email someone and wait a week, your site is working for them, not you. Free path check: https://t.co/wC872YXEut
I looked at 15 AI receptionist brands. Not one put a real number on what missed calls cost you. So we built a calculator that does. Put in your call volume and see what's slipping away: https://t.co/0TQAyaqmOq
You are on a job, hands full, and the phone buzzes. You will call them back in an hour. By then they already booked somebody else.
Free check of where your site and follow up are leaking: https://t.co/wC872YXEut
Full talk: https://t.co/YpGddRTC60
Storm days are when your phone rings the most and when you are least able to answer it. Run your busy day numbers before the next one: https://t.co/0TQAyaqmOq
Ask a happy customer one question after the job: who else do you know that needs this? Referrals rarely come on their own. They come when you ask. Free path check: https://t.co/wC872YXEut
@SEOFORTRADESUK Real project photos do most of the heavy lifting. A photo with the town and the job named in the caption beats a stock image every time.