Matthew Tullman

Co-founder & CEO of Merchant Mechanics, Inc.

[Matthew Tullman @mtullman]

https://t.co/XMToFJdWA1

[Matthew Tullman @mtullman]

https://t.co/feLtkgQLix

[Matthew Tullman @mtullman]

https://t.co/1LhN3lCZEv

[Matthew Tullman @mtullman]

https://t.co/ZA0SQ4GbDb

[Matthew Tullman @mtullman]

https://t.co/MATzjfFLp1

[Matthew Tullman @mtullman]

@SimpliSafe server down? Can’t log in via app. #downdetector has a spike over last hour. What’s up, folks?

[kimberlyrclark @kimberlyrclark]

Just out from @PDXBIZJournal: strategies for #retailers on the future of #shopperUX. In it this article, @MerchantMechanx @mtullman and I share our POVs on key trends brands should deploy as the line between our physical and digital worlds disappears. https://t.co/NSFa5Jr63N

[kimberlyrclark @kimberlyrclark]

❤️

[Matthew Tullman @mtullman]

More helpful is an understanding of the specific emotional dimensions underlying positive or negative sentiment. https://t.co/1Nz0o5tPuC

[bellwether @bellwetherneuro]

Research study with a large N showing that it is not whether #advertisements are #positive or #negative that predicts #socialmedia #sharing, it's how 'activating' or arousing they are to the ad viewer. #emotion @theARF #emotiviewing #emotimarketing #ads https://t.co/yrSgmoiwzr

[Matthew Tullman @mtullman]

Some public statements by U.S. bishops reflect a prioritization of formal theological distinctions over easily understood guidance on realistic, practical choices. https://t.co/3BRJtnMuLn via @americamag

[Matthew Tullman @mtullman]

COVID-19 has changed #consumersentiment toward #brandexperiences. Brands using fast, scalable & cost effective solutions like #EmOcean are revealing hidden #emotionalconnections between consumers & #brandtouchpoints to enhance #brandequities for the #newn…https://t.co/1T54tC5wxS

[kimberlyrclark @kimberlyrclark]

I will be speaking at this year’s AudienceXScience virtual conference (9.23.20) by the @ARF My talk: Economic Framing for Better Tuning of Media:Ad Context Alignments at Auction. #programmatic #advertising. My fellow speakers will be Bill Harvey of RMT and Robin Garfield of CNN.

[Marcelo Gleiser @MGleiser]

The revenge of the tumbleweeds!

[Matthew Tullman @mtullman]

Results are in! Integration of Shimmer real-time #biometrics and #implicit #emotion PIAT method from Bellwether Citizen Response leads to deeper #insight into voter #sentiment towards #brexit #political landscape. Well done team! Great collaboration! https://t.co/VjN0QABl6R

[Matthew Tullman @mtullman]

Results are in! Integration of Shimmer real-time #biometrics and #implicit #emotion PIAT method from Bellwether Citizen Response leads to deeper #insight into voter #sentiment towards #brexit #political landscape. Well done team! Great collaboration! https://t.co/RY6slJTnnz

[Matthew Tullman @mtullman]

Very excited about this collaboration! In conjunction with Shimmer biometrics, we’re integrating Bellwether’s image based implicit emotion test to tap nonconscious sentiment towards Brexit. Reply if you’d like a copy of results. #brexit #implicit #emotion https://t.co/8SxeXgDAVs

[Matthew Tullman @mtullman]

Getting Inside Your Head https://t.co/6a2uCKgakj

[kimberlyrclark @kimberlyrclark]

@dmnews & @williamtnyc Thank you for interviewing me for this piece on #neuromarketing.

#nosilverbullets. The key is sound research design centered around specific testable hypotheses. #consumerneuroscience #digital #data

https://t.co/nfV7gV02zM

[Merchant Mechanics @MerchantMechanx]

Check out our co-founder @kimberlyrclark recent interview discussing #neuromarketing and
#consumerneuroscience #digital #marketing #strategy #realtime measures

https://t.co/2p63a8flhn