Guide marketers in implementing and adopting marketing intelligence, analytics and activation solutions. I help businesses tell and execute their stories.
Bought never used/opened Fitbit on eBay to replace out of warranty Fitbit that was NOT water resistant. Apparently not like really old stock at a retailer and is considered out of warranty after ANOTHER water incident. Done w @fitbit for poor #custserv. Why trust #Pixel watch?
@latimes@msuster Congrats @msuster for the recognition for the hard work you've put in to championing and growing the community for at least 2 decades from my count
Amazing conversations at @TransUnion's #BraveNewWorlds today, not surprisingly, a lot from @LouPas. His final plea "Stop targeting customers, start cultivating them"
Curious about the science behind attention metrics? Join us on June 7 for a tour of the ARF's "map" of the attention measurement space. Learn how companies are using eye tracking, biometrics, & AI to measure attention & enhance ad creative: https://t.co/H2iKSXx3Su #ARFAttention
A favorite job privilege is judging the (2023) Genius Awards, hosted by @ANAmarketers and sponsored by @TransUnion. Have a great data-driven marketing story to tell? Go to https://t.co/VQb2LtHHsv to learn how to submit & possibly win a share of $100K for a charity of your choice!
The last morning of a conference often doesn't get the attention it deserves. The @ANAmarketers#ANADataMasters delivered with two great talks from @turbotax and @JNJGlobalHealth on measurement and data ethics. Practical, applied, accessible, inspiring (in a getting it done way)
I really like @Delta#custserv. Always friendly, responsive and considerate. Flying is generally not fun, it's much easier when the people you deal with are doing their best to be helpful
This is the local reporting that disappears if papers go away: in-depth investigation into involuntary school transfers that disproportionately impact specifics populations, to avoid the expulsion process that likely wouldn't succeed https://t.co/XwU694RyLY
@arrington Did the article provide the per capita income and tax amounts? Might tell a different story. And maybe the multiple of income between groups. Oh, and does the income include non-taxed sources of income and value growth? (paywall)
Aaron Sanandres of @UNTUCKit on avoiding LT brand erosion from too much price promotion. Won't consider loyalty program unless no discounting (e.g. % off, value for free). 2022 AOR increased for the full price retailer. Retention focus is in-store experience + engagement. #eTail
"Learn to earn" for dynamic pricing as a real-time alternative to experimentation to avoid loss from learning during listening period from @Astrochieh of @BoxedWholesale. Running at scale alternatives to site visitors and responding to market signals #eTailPalmSprings