David Beckham’s media buyers are actually F*UCKING INSANE
this is one of the greatest product ads I’ve seen from a supplement brand
the format it follows is pretty simple but will absolutely PRINT if you pull it off
-> The hook resonates perfectly with its target audience, describing the buyer’s struggles and catching their attention in the first second
-> Follows up with the IRL benefits of the supplement, not describing it, but showing how it will change the buyer’s life
-> Subtly drops scientific facts to back up the claims
-> Clean CTA with a reason to buy now
Anyone can learn how to make cute animations, turning them into profitable ads is the only skill here
and this ad just gave a full on masterclass