The most valuable thing a marketer can hear from their leaders is: Do less, better.
Instead, most marketers I speak to right now are hearing the age-old: Do more, with less.
Follow leaders who encourage you to drill down on the 20% of things that will yield 80% of the results.
Celebrating Google's "sourcing" of information in its AI-powered results is like celebrating that a burglar only stole everything but the cereal boxes in your pantry.
"At least they left my Cocoa Puffs!"
It's been over 2 years since an infamous political press conference happened at the "wrong" four seasons.
A landscaping company went viral and got a ton of press coverage.
Let's look at https://t.co/1SwB8HPeP7 to see the SEO impact of viral news coverage. 🧵
This holiday season we partnered with our client @ProAthlete to find someone behind their marketing data that we could help.
Watch this video to discover Chris and his amazing foundation: https://t.co/A3XztQFryT
#BehindEveryNumber