Raghav Kumar

Music. Coffee. AI. Marketing. Currently looking after all things marketing @beaconliai

[Raghav Kumar @raghavkz]

@Ktens @claudeai @WordPress Looks amazing!

[Raghav Kumar @raghavkz]

My latest for @hackernoon

[HackerNoon | Learn Any Technology @hackernoon]

AI isn't rotting our brains. But by making execution almost free, it may be making judgment optional. A CMO's take on AI, critical thinking, and building teams.
#business #marketing...Show more

[Raghav Kumar @raghavkz]

Wrote something on @hackernoon recently and glad it’s finding its audience. Sometimes what looks like velocity and progress is just a faster treadmill!

[HackerNoon | Learn Any Technology @hackernoon]

Throughput isn't speed. On what teams lose when "move fast, break things" turns into shipping the same thing repeatedly, with the judgment sanded off.
#startups #productivity...Show more

[Raghav Kumar @raghavkz]

This one is special! @beaconliai launches an AI Orchestration layer that unifies insurance operations to eliminate bottlenecks & boost speed for carriers, insurtechs, & brokers. See it live in action at ITC Vegas 2025! https://t.co/MHo1w92Tc7 via @fintechf

[beacon.li @beaconliai]

Our booth is buzzing at ITC Vegas 2025!🙌

Amazing conversations, fresh insights, and incredible people all around.

Come and meet us at Booth #2637

#ITCVegas #BeaconAtITCVegas #AIOrchestrationForInsurance #Insurtech #InsuranceInnovation

[beacon.li @beaconliai]

🚀 Something exciting is happening TODAY at the 10th Edition Product Management Summit, Bangalore!

Catch us at the https://t.co/LL0rbqSTFR booth as we showcase the future of AI-powered support & adoption 👀✨

#ProductManagement #EnterpriseProducts #Beaconli #USBForums

[Raghav Kumar @raghavkz]

@Ktens @Falooly If you don’t mind spending some extra coin (or have Marriott Bonvoy points), you can consider Mulberry Shades near Nandi Hills - https://t.co/eieZ4K5X6B

[Raghav Kumar @raghavkz]

@Ktens @Falooly Sure! Here are a few that we’ve vetted ourselves:
VAMA Retreats near Nandi Hills (lots of activities fir the family and your pupper) - https://t.co/Icn1mMqzMm
The Little Ranch (not much to do, but a good escape from the noise and pollution of Blore - https://t.co/fPfMC1aXPK

[Blume Ventures @BlumeVentures]

Navigating Go-To-Market for SaaS Startups does what the name says -earned secrets on GTM from @ku1deep, @fb1h2s, @raghavkz, @asad0801, @Jay_0687, @ravikaushik, @SaaSWaltz, @srikrishnang, @avlesh, @shashankbijapur, @me_nder, and more.

Link: https://t.co/JOdWiSjKHl

[Blume Ventures @BlumeVentures]

"Sell me this pen."

In the movie The Wolf of Wall Street, Leonardo DiCaprio's character, Jordan Belfort, challenges the attendees of his mega sales conference to sell him a pen.

While you can sell a pen by talking about how fine its nib is and how well it works, what if you had basketball legend Michael Jordan take out the pen from his pocket and say it's the best he's ever purchased. How much more compelling would that be for potential buyers!

That's the power of 'Customer Marketing.'

In this exceptional primer, Vignesh J. (@vigneshjsarma), editorial fellow at Blume, dives deep into the world of customer marketing and reveals how SaaS founders can use it to drive revenue growth. He spoke to the early customer marketing champions in India—Yasasree Nerayanuri, VP of Customer Marketing & Community at @Sprinklr, who built customer marketing at @FreshworksInc from the ground up, and Raghav Kumar, Head of Marketing at Scribble Data (@scribbledata), who built the customer marketing function at @CleverTap.

Here's the kicker: you don't need to be a big SaaS co to start customer marketing. Even an early-stage startup can leverage the principles of customer marketing to gain a competitive advantage and scale faster.

Here's what you can expect to learn by reading this article:

✅ How to start customer marketing from day one
✅ Structuring your team for success as you scale
✅ The DNM framework for activating customers
✅ Measuring the revenue impact of customer marketing
✅ Balancing advocacy with growth initiatives

Ready to take your SaaS growth to the next level? Click the link below to see customer marketing in a whole new light!
Link: https://t.co/6ixEIt9otV

@BKartRed @sajithpai @AshishFafadia @sanjaynath @arpiit @SeekingN0rth @riashroff @DeepikaDakuda @mitul_am @mehtaalok @saritaraichu @gauthamsiv @siddusaik @shreevz @thesumangalv @shreyshah2301

[Raghav Kumar @raghavkz]

@ku1deep @almitrakarnik @CleverTap Grateful for a leadership team committed to building a lasting, customer-loved company—a true asset for any customer marketer.

Big thanks to @ku1deep @almitrakarnik @helloanand @suniltom and team @CleverTap for the support and the invaluable lessons.🙏

[BigDATAWire @BigDATAwireNews]

Scribble Data Launches Hasper: A Full-Stack Applied AI Data Products Engine
https://t.co/YOuNcXCgvr @scribbledata #datanami

[Raghav Kumar @raghavkz]

Excited to finally share our latest offering!
Hasper brings the brings scale, contextual awareness and reliability to LLMs, and adds the secure guardrails of our Enrich platform–making them fit for enterprise consumption and for solving a variety of advanced analytics use cases.

[Scribble Data @scribbledata]

🥁We're thrilled to introduce Hasper, our game-changing #LLM powered intelligent engine for advanced analytics. Say goodbye to traditional workflows and embrace innovation driven by #GenerativeAI. 🚀
Discover how #Hasper can transform your data journey!
https://t.co/4BgBCrSDrl

[Scribble Data @scribbledata]

Live now: @pingali at @TeamTargetIndia's #Multiplai talking about our experiences and learnings with Feature Stores - their evolution, the initial hype and momentum, and the eventual course correction.

[Scribble Data @scribbledata]

We are proud to announce that @scribbledata is now SOC 2 Type II certified! 🔐
While we've always believed in security by design, this rigorous exercise has validated that we meet the highest security standards for our customers!

#security #compliance #datasecurity #SOC2 #MLOps

[Scribble Data @scribbledata]

We are proud to be featured in the 'Developer platforms in India' report published by @BessemerVP @BessemerVPIndia. Can you spot us?!

https://t.co/WOUfEMCqWX

[Raghav Kumar @raghavkz]

@Ktens @GauravSaha @geobragged If you’re looking for a home boarding and don’t mind the long drive, Pooch Matters in Thane is a great option too. https://t.co/re3184JUWb

[Raghav Kumar @raghavkz]

@Ktens @GauravSaha @geobragged We’ve been using Pawfect Life in Marol since our doggo was just a few months old, and she loves it over there. Been a regular visitor for 3+ years now.
https://t.co/rASbI3RE7h

[Scribble Data @scribbledata]

Our CEO, @pingali weighs in on demand and supply gap as well as the need for experienced engineers who can design robust systems with good RoI—the need of the hour. Read on to learn more👇

[Scribble Data @scribbledata]

We're here at the Startup Cafe in #DellTechForum 2022 Mumbai, starting in less than an hour!
Looking forward to an exciting day full of conversations about innovation, technology, decision making, MLOps, & more.
Come say hi to @pingali, @Guava_man, and @raghavkz if you're around!