ranju mohan

CEO, Founder ,Entrepreneur, Growth Evangelist,Follow path of Joy. #Ikigrow #Joy #leadership #digital #marketing #happybychoice

[ranju mohan @ranjumohan]

Rakesh Jhunjhunwala created a massive portion of his wealth through his long-term investment in Titan Company. It is widely considered his “crowning investment.”

The company continues to grow and still creating wealth .#titan
Raking It In: How Titan Company is Reinventing itself... via @business_today https://t.co/XEIIHgtqtQ

[Mangalam Maloo @blitzkreigm]

This is a crazy use case for AI!

CCTV Footage overlayed with pattern recognition at a coffee-shop to monitor customer time spent and employee productivity.

I’m sure, with better cameras, they’ll also identify revenue per table.

Super interesting!

[Anantha Narayan @ThisIsAnantha]

@srirammcfc @mixmurali @ranjumohan https://t.co/JSwSSJZTQZ

[Anantha Narayan @ThisIsAnantha]

Hot off the oven. Our campaign for Badz Eau De Parfum has made it to the Best 6 print ads of the week. @mixmurali and Designer Rai at it again! @ranjumohan

[ranju mohan @ranjumohan]

“The only thing that matters in business is results . Not opinion. Results. It’s a simple ,but reliable guide.”
@drgurner

#startup #startupindia #business

[ranju mohan @ranjumohan]

“The most powerful fuel for start-up is optimism and positivity.
Keep going.”
-@AndrewGazdecki

#startup #Motivation #Entrepreneurship

[ranju mohan @ranjumohan]

03. NEW AGE WORDS
RESILIENCE ENGINEERING ✨
What it means 👇
Designing systems that adapt under stress.
A Example 💬
“Great startups practice resilience engineering.”
Why it matters 🚀
Strength = adaptability.
“Startups built to survive uncertainty.”
Resilience isn't about bouncing back to where you were; it’s about "bouncing forward" to a new, more informed state of operation.
Build one 2026 ?

#startup #newage #genz #resilience #wordculture #ikigrow #adapt #mindset

[ranju mohan @ranjumohan]

Your own growth is the bottleneck, You can only only grow as fast as you can grow and scale.

#growth #growthmindset #starup

[ranju mohan @ranjumohan]

02. NEW AGE WORDS
CARBON HANDPRINT ✨
What it means 👇
The positive environmental impact you create , the opposite of carbon footprint which tracks negative impacts (emissions).
A Example 💬
“Switching to refill packs increased our carbon handprint.”
Why it matters 🚀
Every small activity that help in reducing compared to a baseline, essentially shows how much good you're doing.

What are the activities you are doing increase Carbon Handprint...
hashtag#Carbonhandprint hashtag#carbonfootprint hashtag#wordculture hashtag#ikigrow

[ranju mohan @ranjumohan]

Feel joyful !
Feel blessed,
Crafting Joyful Experiences .
#iki #ikigrow #airfreshener #ikijoy #joy

[Anantha Narayan @ThisIsAnantha]

Sharing our Christmas campaign for Iki Mini Gel Air Freshener. Delightfully crafted by @mixmurali & designer Rai. Always a pleasure to do work for clients like @ranjumohan. #BlueNoodles

[ranju mohan @ranjumohan]

01. NEW AGE WORDS
MICRO-JOY ✨
What it means 👇
Small moments of happiness in daily life.
A Example 💬
“Your Morning chai.”
Why it matters 🚀
Happiness isn’t https://t.co/VitWqTr2PK it.
What are your micro-joy...

#WordOfTheDay #ModernWork #GenZAtWork #wordculture #ikigrow

[ranju mohan @ranjumohan]

Gen Z is changing business—starting with the words we use.

#attention Economy .Build in public. #Dopamine Design.#Limbic Capitalism .Side hustle. Overstimulated. Lifestyle Signalling .

These aren’t trends.
They’re signals.

Signals that business is becoming more open, creator-led, and outcome-driven.

Language reflects mindset.
Mindsets shape the future of work.

Which Gen Z business word do you find yourself using the most? 👇

#business hashtag#wordtrend #2025 #ikigrow

[ranju mohan @ranjumohan]

“There are no facts about the future.”
-Mitch Kanner

Only decisions.
Only courage.
Only the work you do before certainty arrives.”

-A reminder for builders @2026
#Startups #startupassam #Entrepreneur #Entrepreneurship

[Aadit Sheth @aaditsh]

@maximebodenmann @sama The interviewer yes!

[Milton Friedman Quotes @MiltonFriedmanW]

Milton Friedman on 4 ways to spend money:

1) Your money on yourself (you’re careful about both cost and quality)
2) Your money on others (you care about cost, less about quality)
3) Someone else’s money on yourself (you care about quality, not cost)
4) Someone else’s money on others (you care about neither)

The last one is how government spending works 🚨

[ranju mohan @ranjumohan]

The Pricing decision :

“Pricing is not a math exercise. It is a customer value discovery exercise.”

Most #CPG brands fail because:
•They design a product
•Then add cost + margin
•Then hope customers pay

Winning CPG brands:
•Discover what outcome customers want
•Price that outcome
•Then design the product to fit the price

👉 Pricing comes BEFORE product decisions.

#pricing #startup #business #profitable

[ranju mohan @ranjumohan]

Shared memories , shared stories , shared past - creates connect .

Beautifully articulated. @ThisIsAnantha This resonates deeply because it speaks less to strategy and more to memory. Our shared past was never fragmented, only paused. The idea of connection through stories, rituals, languages, and lived familiarity feels organic, not imposed. It is about collaboration without control, influence without dominance. It reframes India’s soft power as shared strength, not assertion. If the future is built on trust and meaning, then reconnecting through cultural memory isn’t nostalgia — it’s time has come - only needs a platform.
Thank you

[Anantha Narayan @ThisIsAnantha]

INDIAN UNION: AN IDEA WHOSE TIME HAS COME

Some ideas show up early. Some show up late. And some show up exactly when the world is exhausted enough, broken enough and desperate enough to finally get it. The Indian Union is one of those ideas. And its moment is right now.

Think of it as a community of countries, regions and cities that share Indian roots, languages, stories or just a vibe that feels familiar. Not bringing back some old empire. Not a political power play. Just something that makes total sense the second you hear it.

Here's the thing: the Indian world has always been like a big extended family scattered across a map.

India, Nepal, Sri Lanka, Myanmar, Indonesia, Malaysia, Singapore, Mauritius, Fiji and chunks of East Africa already share cultural DNA. Same language families rooted in Sanskrit and Tamil. Same epic stories like the Ramayana. Same philosophical traditions from Hinduism, Buddhism, Jainism and Sikhism.

But somehow the modern world acts like these places have nothing in common except connecting flights.
The Indian Union just connects the dots that history already drew.

It's basically LinkedIn but for countries with shared cultural heritage. Instead of matching people by job skills, it matches nations by civilizational skills. It's a professional network for countries that speak different languages but basically have the same cultural resume.

And what a resume it is. Languages like Tamil and Sanskrit aren't just languages. They're cultural operating systems that built everything from dance to math to philosophy across half the world. When someone lights a diya in Mauritius and someone lights one in Chennai, it's not two separate things. It's the same cultural heartbeat.

This is why the Indian Union feels way more natural than something like the Non-Aligned Movement ever did. That was just diplomatic theater. This is cultural reality finally getting political.

Here's how it works, broken into four parts:

CULTURE: Museums team up. Universities build Indian studies programs together. Movies get co-produced. You could literally follow a Ramayana trail from India to Cambodia to Indonesia to Sri Lanka. These aren't just tourist routes. They're cultural highways.

TECH: India Stack already proved that digital identity and payments can change millions of lives. Now imagine that expanded: shared health records, fintech partnerships, AI labs, startup visa programs. Instead of working alone, these countries plug into one massive innovation network.

POLITICS: Good ideas spread faster than bad news. When Sri Lanka figures out better fishing policies, Mauritius learns. When Indonesia cracks green energy, India adapts. It's collaboration without the BS politics.

ECONOMICS: Doors that individual countries can't open alone suddenly swing wide. Trade routes connecting Indian Ocean ports. Tourism packages across cultural circuits. Talent sharing agreements. The whole thing becomes an economic amplifier.

And here's the beautiful part: India doesn't run the show. India just hosts it. Like how a tree doesn't control the forest just because other plants grow around it.

If Europe could build the EU after centuries of wars, the Indian world can definitely build this after centuries of shared stories. If ASEAN could unite countries with completely different languages, this should be easy. We already share myths, calendars, alphabets and values.

The Indian Union also gives India something incredibly valuable: soft power that actually works. Not an empire. Not expansion. Just influence. Yoga, Ayurveda, Indian philosophy, Sanskrit: these are cultural technologies. When shared right, they become diplomatic superpowers.

Anyone can join however they want. Countries can join for trade. Cities for culture. Regions for tech partnerships. It's more like a living network than some rigid political structure.

But the real magic is psychological. It tells the Indian world that our shared past isn't just history. It's opportunity waiting to be unlocked. It tells India that real influence isn't about projecting power outward. It's about building something so good that others want to be part of it.

The world is tired of alliances built on fear. It's ready for alliances built on memory. Real, honest cultural memory.

The Indian Union is a home for Indic languages, Hindu-Buddhist-Jain-Sikh philosophies, familiar cuisines, and values that just feel right.

Countries that speak different tongues but think in similar patterns.

This isn't some grand project. This is just calling something by its real name. And the world is finally ready to hear it.

[ranju mohan @ranjumohan]

Indigo Zameen Par…
“Crisis is not about what happens. It’s about how you behave when it happens. Indigo behaved like a brand that forgot its own values.”
@harishbijoor
Indigo will need to fix what is broke, with transparency and action to regain the trust so as to remain No 1 airline in market share and mindshare.

@indigo #crisis #brandleader #airline #brandpromise

[ranju mohan @ranjumohan]

Your story is the cage. Change the story, change the outcome.
Action
•Identify ONE limiting story stopping you (e.g., “Market is crowded,” “I’m not ready,” “I don’t have resources”).
•Replace it with an empowered identity statement:
*“I am the category of one. I create demand where none existed.”*
•Write it where you’ll see it DAILY.

#startup #startupindia #Inspire #ikigrow