FirstLook is launching our AI tools today.
@firstlookgg Agent is the world's first marketing copilot for games. We collect more in-game and out-of-game signals than anyone.
Hundreds of game teams are already using us in beta to answer questions like:
"Which players played the demo 10+ hours but didn't buy?"
"What do players actually think about the new patch?"
"Draft a Discord announcement for lapsed playtesters and send it."
"Walk me through setting up an NDA-gated playtest."
Tag cohorts, send invites, manage Discord roles, draft campaigns, all from the conversation. We also shipped an MCP server, so studios can pull their FirstLook data into Claude, GPT, Codex, or Cursor and build their own workflows on top.
I'm always conflicted when I read an AI announcement. Is this vaporware that was vibe coded last night, or is this going to 2x my productivity? Both have been true for me. For game studios, I haven't personally seen much that's been a net positive. Mostly demoware I can't put into practice.
Product and marketing are perfect use cases for AI in games. It's very hard to correlate disparate systems of information into takeaways, but it's very clear what outcomes we want: finding the fun, better player experiences, retaining players, bringing back churned players, and finding new players for cheap.
This is just the beginning for FirstLook Agent. Today, you can ask it questions. Soon we'll proactively suggest the biggest growth opportunities for your game, the best places to put your marketing dollars, and a lot more.
If you want to check it out, get started here: https://t.co/ElqbHxx8a0
FirstLook is launching our AI tools today.
@firstlookgg Agent is the world's first marketing copilot for games. We collect more in-game and out-of-game signals than anyone.
Hundreds of game teams are already using us in beta to answer questions like:
"Which players played the demo 10+ hours but didn't buy?"
"What do players actually think about the new patch?"
"Draft a Discord announcement for lapsed playtesters and send it."
"Walk me through setting up an NDA-gated playtest."
Tag cohorts, send invites, manage Discord roles, draft campaigns, all from the conversation. We also shipped an MCP server, so studios can pull their FirstLook data into Claude, GPT, Codex, or Cursor and build their own workflows on top.
I'm always conflicted when I read an AI announcement. Is this vaporware that was vibe coded last night, or is this going to 2x my productivity? Both have been true for me. For game studios, I haven't personally seen much that's been a net positive. Mostly demoware I can't put into practice.
Product and marketing are perfect use cases for AI in games. It's very hard to correlate disparate systems of information into takeaways, but it's very clear what outcomes we want: finding the fun, better player experiences, retaining players, bringing back churned players, and finding new players for cheap.
This is just the beginning for FirstLook Agent. Today, you can ask it questions. Soon we'll proactively suggest the biggest growth opportunities for your game, the best places to put your marketing dollars, and a lot more.
If you want to check it out, get started here: https://t.co/ElqbHxx8a0
Played a little Spellcraft today after 3 years. This was a fun team. If you buy a game from OMG, you're going to keep it and be able to play it for as long as the digital store you purchased it from exists. Let people own their games. Skip free to play.
@discord@discord_support it's been a few years... is there a portal in which you can submit your game to be added to the Discord verified list? We had to email folks directly on our last title and it seems they've moved on 😭
Hey @analogue I bought a pocket device for development research. It arrived to me unable to be charged. Your support indicated that it’s “within warrantee” so I can send it in for repair. How about send me a new one and take your broken one back? Is this real life?
I've been working with @a16z through @PlayOneMoreGame for the last five years. They're an amazing partner, especially for first time founders. If you've got an idea and want a referral to @speedrun (SR005) shoot me a DM.
new announcement from a16z:
startup founders -- come work with me 1:1 and let a16z invest up to $1M in your very early stage startup :)
(yes, this is via a16z speedrun, and we are launching the next cycle today, taking applications over the next ~month. Here's how to apply: https://t.co/lExlSgiixi)
More details:
I’m back in (currently cloudy) LA after spending a couple months in San Francisco. It was super fun to be back in the bubble. It seemed, right after COVID, that so many other geos were ascendant — you saw a big explosion in LA and NY, and a lot of VCs (including us) starting offices in London. But very clearly the AI revolution has brought a lot of the action back to SF, even if folks are doing it remotely and SOMA is a bit dead. It was great to catch up with many of you over dinners, events, mixers etc. Bumped into a lot of friends during urban hikes in the city also!
I was in SF working on my big project at Andreessen Horowitz right now, which is building a16z speedrun . This is a new program where we invest up to $1M into very early stage startups and then work with them closely over 90 days, then launch them into the world. I am very involved, and it’s been fun to get my hands dirty working 1:1 and in small groups with founders early on their journey. There’s a new cycle kicking off, so would love if you could:
- recommend anyone I should be working with!
- fine to share the website below, or reach out via neutrals
- details + dates are: up to $1M investment from a16z speedrun plus $5M credits from our main partners (AWS, GCP, OpenAI, Microsoft, NVIDIA, Stripe, Deel, etc)
- the next programs kicks off July 28 to October 10, 2025 this year.
- speakers include the founders of Figma, Zynga, Zillow, DoorDash, Twilio, etc etc
- application deadline is May 11, so please get ahold of us by then
how to apply: https://t.co/lExlSgiixi
more details: https://t.co/cdLUfut9lJ
OK — so a bit more details on how this all happened:
I started working on Speedrun at a16z because there are a ton of very early stage startups out there that are building in and around our focus of tech, entertainment and AI. Many of these early wouldn’t know what to do with a16z’s usual check size of $10 or $20 million, but they would benefit from the a16z team (now numbering nearly 600 strong!) that provide access to everything from hiring, partnerships, financing, marketing, and everything else. I love working with founders at this stage.
Also it does not slip our mind that many of the best startups on the planet were started by first time founders and also repeat founders that also have a chip on their shoulder. We feel like we’re not able to help as many entrepreneurs if we just focus on ones that have a ton of revenue and are growing quickly (though we want to work with those ones too!). So starting about 18 months ago, we kicked off a16z Speedrun which is now heading into its 5th cycle. It’s been awesome and very rewarding!
If folks have any questions, I’ll try to address stuff in the comments here. But best thing to do if you have a specific startup in mind is visit the website.
I was never a fan of the “I’m leaving” messages because it’s like telling people you’re leaving while the party is still going.
After 17 years I’m making that post and migrating my feeds to Bluesky for its focus on decentralization. Let’s connect again
https://t.co/KI8IFQGhdl
you guys should check out @playSWAPMEAT
just did a sponsored stream (this tweet isn't sponsored) but it was super fun and theyve got a free playtest running till the 23rd
the game is a fever dream like risk of rain meets insane art
https://t.co/x0e6KYJ9mo
Stupidly complex interactive music that's also absurd and silly, blurring like 5 different genres, for a game that's infectiously addicting?! I'm in! Love these guys @playSWAPMEAT
https://t.co/nddiifqlvE
Come playtest our totally normal #indiegame!
WHO? u & ur buds
WHAT? SWAPMEAT playtest!
WHERE: https://t.co/MFTpL1zrMa
WHEN: December 10th @ 11 AM PST (through Dec. 16)
WHY: 🍖🥩🥓
HOW: refer 3 friends and your whole squad gets in
PLUS: New trailer dropping exclusively on IGN👀
“Hey, what about this weird idea I’ve had?” has turned into something really fun to play and develop when you’ve got a talented and flexible team. Check out Jason describe the idea and prototype that sparked the development of Swapmeat
Meat swapping as a gameplay mechanic has been bouncing around in our art director Jason's brain for over a decade #gamedev
https://t.co/Yg3CEpiwPa #wishlistwednesday 🥩❤️
Meat Lab 2 is live! This marks a full year since I greenlit one of our four summer of 2023 prototypes. I cannot believe how much progress our team has made in this last year. Please toss us a wishlist if you’re into this kind of thing!
Thank you #devcom indie showcase! Player feedback from #MeatLab 1 back in July was prioritized and undoubtedly helped us secure this award — an additional huge thanks to our play testers!
Holy cow!
Thanks to the #devcom indie showcase for selecting us to attend - and we are so honored to have won the ‘Creative Overkill’ award!!
We couldn’t think of a more appropriate category for our insane game about swapping meat.
Sign up for meatlab 2, starting September 6!