Edward Builds

New X: @edwardeachday
Please follow @edwardeachday - @edwardeachday is my official account

[Edward Builds @showprogress]

@edwardeachday is my active 𝕏 account. Please follow me there.

[Edward Builds @showprogress]

This is my new X and I have a mega guide on SEO to kick it off

https://t.co/gZhozjpsb5

[Edward Sturm @edwardeachday]

Modern SEO is broken.

AI killed top-of-funnel. Google’s updates buried blogs. Most traffic today is worthless.

But there’s still one strategy that works in 2025 — and it converts like crazy.

Let me show you:

[Edward Builds @showprogress]

@pierremouchan @X marketing and distribution are important

very few products are truly viral off just a ph or betalist launch

[Edward Builds @showprogress]

@ShaanVP the only men who are not men children are our fathers

[Edward Builds @showprogress]

@benjaminboman_ Thank you Benjamin!

[Edward Builds @showprogress]

@benjaminboman_ https://t.co/lJFd3kxlpb

[Edward Builds @showprogress]

soft launching my SEO Program today. been the craziest grind getting it out. from my journal:

[Edward Builds @showprogress]

@midjourney I would gladly pay more to have my auto-moderator requests reviewed by a human so they would stop getting blocked. Auto-mod blocks so much with the Edit tool that it's making it unusable in many scenarios.

[Edward Builds @showprogress]

@CaulHudson @Mailchimp All @Mailchimp audience submissions are failing too

[Edward Builds @showprogress]

@giacomozecchini That makes a lot of sense, appreciate it. Worth mentioning because a blanket ban of Googlebot in robots.txt is mostly not a good practice. Plenty of circumstances where you'd want content omitted from LLMs but not from Google Search.

[Edward Builds @showprogress]

@giacomozecchini I just shared this (which you're an author of) on my podcast https://t.co/qfQIhDbRn6 but quick note, afaik, Gemini uses User-Agent Google-Extended and not Googlebot (as said in the article) - source: https://t.co/Vqwe4ClKfN

[Edward Builds @showprogress]

Question: What are some of your favorite marketing case studies?

Answer: Wolves rebranding as dogs and living lives of luxury at the expense of humans.

[Edward Builds @showprogress]

Legittt thank you @SteveFlanders22 !

[Indie Hackers @IndieHackers]

Our journalist @SteveFlanders22 got tips from other founders too:

- John Rush (@johnrushx)
- Channing Allen (@ChanningAllen)
- Dhravya Shah (@DhravyaShah)
- Edward Sturm (@showprogress)

He wrote about how they use the algo to their advantage here:

https://t.co/cACJwvMATL

[Edward Builds @showprogress]

@carl_c_wheeler Send them to me if they're about marketing and Ill read them.

[Edward Builds @showprogress]

This video has gotten nearly two million views in the last under 48 hours on Instagram and TikTok.

I read a viral thread about Apple's packaging strategy aloud on my podcast. Then, I quickly turned the podcast into the video below.

The video was posted on November 1st, 2024. I started making daily videos for Instagram and TikTok on November 1st, 2022. I never missed a day of posting. My first videos got 100-200 views.

[Edward Builds @showprogress]

@carl_c_wheeler It's super easy!

[Edward Builds @showprogress]

@carl_c_wheeler hey

[Edward Builds @showprogress]

@dharmesh @sama Dude your recent MFM was insane! I sent it to so many friends!

[Edward Builds @showprogress]

@elonmusk DBZ on that screen tho

[Edward Builds @showprogress]

Instead of saying content is king for the last decade, SEOs should have been preaching search intent is god. Would have caused way less pain from the HCU and similar updates.

[Edward Builds @showprogress]

@mrjamesdelacey @lilyraynyc said that verbatim on a podcast - best way is to get a personal brand behind it