Tom Tsinas

Digital Strategy Executive | Entrepreneur | 20+ Years Scaling SEO, SEM, Social Media, Programmatic & Content Campaigns

[CANMNT @CANMNT_Official]

WE ADVANCE!!!

OUR FIRST WORLD CUP KNOCKOUT STAGE VICTORY IN HISTORY!!!!

#CANMNT #OurGameNow

[Tom Tsinas @tomtsinas]

@blvckledge Pmax

[Tom Tsinas @tomtsinas]

@jalehr @ycombinator Mutiny

[Tom Tsinas @tomtsinas]

Google averages 13.7b searches per day, more than 2X the second-place platform, Instagram (6.5b). Even major video and social platforms like YouTube (3.3b), TikTok (1.0b), and Reddit (0.9b) fall significantly behind. #Marketing #SEO https://t.co/m7GhckHoIa

[Tom Tsinas @tomtsinas]

With 58% of consumers having replaced traditional search engines with Gen AI tools for product/service recommendations, 71% of those now want generative AI integrated into their shopping experiences. (@Capgemini Report)
#digitalmarkerting

https://t.co/1o6Lh1Tv5s

[Tom Tsinas @tomtsinas]

@RothCRE Interested. Thank you.

[Tom Tsinas @tomtsinas]

@realEstateTrent Toronto’s is pretty awesome too!

[Tom Tsinas @tomtsinas]

Marketers who strengthen their measurement strategy and improve the quality of their audience and conversion data can guide Google AI to better maximize their ROI. Here are three key areas from Google to prioritize for success with AI. https://t.co/qeIKNWVJJj | #DigitalMarketing

[Tom Tsinas @tomtsinas]

@ShitBsbPlyrsSay Hanlan's Point ballpark in Toronto, built in 1909. This is where on Sept. 5, 1914, 19-year-old Babe Ruth was pitching for the Providence Grays, and hit his first professional home run

[Tom Tsinas @tomtsinas]

@24thminute What about the lifetime value of a family attending the game? How many shirts, scarfs, hats will they buy? How many friends will they tell, pics and posts on their social media? Perhaps even sell a few more one soccer subscriptions. It’s very short sighted thinking on their part.

[Tom Tsinas @tomtsinas]

Ecomm sales in Canada fell 11.1% & In-Store sales up +3.5%. Canadian consumers have become selective w/ discretionary purchases transitioning focus from larger buys like Electronics, to smaller buys driving up sales in Apparel and experiences | https://t.co/tOo5pPZYGp | #Retail

[Tom Tsinas @tomtsinas]

Online retail sales fell by 2.8% in November 2022, and continues a downward trend seen since early 2021. Here’s a look at four trends that could shape omnichannel retail in 2023 | https://t.co/vBmklYouXx #retailnews #consumerbehavior

[Tom Tsinas @tomtsinas]

@Chris_Mavinga Thank you Chris! Wishing you and your family all the very best!

[Tom Tsinas @tomtsinas]

43% of retail decision-makers are currently working on converting checkout cashier areas into more space for contactless checkout solutions. https://t.co/LSZzgcTKo9 | #retailstrategy #consumerbehavior #CX

[Tom Tsinas @tomtsinas]

SaaS product gets 64% more website visitors to sign up for a trial by using customers’ own words in headlines + 2 more case studies (pharma + sleep aid) | #SEO #communication | https://t.co/tXgE37Cb1p

[Tom Tsinas @tomtsinas]

74% of consumers told @PwC survey they plan to spend the same / more this holiday season. This despite fears of inflation & rising costs of transportation & utilities as deterrents. Millennials lead the way | https://t.co/UJZfZmGbW0 #retailnews #DigitalMarketing

[Tom Tsinas @tomtsinas]

Microsoft went public in 1985 & only sold microprocessors & software. Now, its revenue streams are split between Azure, Office, Xbox & Windows OS. Visualizing Financials of the World’s Biggest Companies: From IPO to Today https://t.co/QRo5VZlibE #apple | #tesla #amazon #alphabet

[Tom Tsinas @tomtsinas]

7 effective remedies for when you don’t control the conversion page: https://t.co/1cnyiEH1lz | #CRO #websites #DigitalMarketing

[Tom Tsinas @tomtsinas]

eCommerce sales 2X in the past 5 years & expected to 2X again by 2026. Many of companies are locked into an outdated view of eCommerce as a “bolt-on” to the main business. Read core findings from @McKinsey NeXT commerce research: https://t.co/GPLOKZYgxJ

[Tom Tsinas @tomtsinas]

Marketers continue to up the number of data sources they use according to this @salesforce which found that the average marketer is using 15 different data sources, up from 10 last year -> https://t.co/DKWohz5ysI | #DataAnalytics #DigitalMarketing #Marketing