tug58251

[tug58251 @tug58251]

@shawngill27 I can already see it growing from now.

[tug58251 @tug58251]

@shawngill27 i agree sport gambling and marketing toward that target audience will be so big.

[tug58251 @tug58251]

there is a rise in eSports so it is only right that eSport marketing be the next big thing. ESports has now started collecting revenue so marketers want to get into that revenue. Influencer marketing is a key concept for ESports. #srm3227

[tug58251 @tug58251]

@Rylee67252462 Although I think this is a great idea, as a regular sport retail store consumer I never look at my receipt I just throw it in my bag. The times I have looked at it I never think to fill out the survey #srm3227

[tug58251 @tug58251]

@JulianM14178 I think this is an awesome idea. Why not use two largely and regularly used platforms to collect data on consumers ? #srm3227

[tug58251 @tug58251]

@AngelaBSTHM Like we said in class, sometimes people could lie or fib on surveys making them less accurate but i do agree that the advantages outweigh the disadvantages. They are able to get different opinions to help create change #srm3227

[tug58251 @tug58251]

in addition i think that that using consumers data online to market to them is one of the greatest ways to improve how they want to appeal to the consumer. #srm3227

[tug58251 @tug58251]

#srm3227 i think that studying the sport consumer market is less emphasized than any other target market. I do think that it is extremely important especially using online platforms cause that is where you find most of the sport consumers.

[tug58251 @tug58251]

@theDorais I’m glad you highlighted this point. Although we have seen it being done I think now that social platforms are becoming higher in demand, companies look to show off an athlete knowing it’ll bring more social attention to the brand #srm3227

[tug58251 @tug58251]

@Tug02752 On a personal level, he made a great decision. He’s making way more money now with a bigger deal but he does have a history with the Nike brand so this is a big change as well.

[tug58251 @tug58251]

I do see his reasoning in leaving and although Nike is taking a strong loss I feel as if they are at a point of security where they have others so they are not suffering major consequences #srm3227

[tug58251 @tug58251]

@NoeckerRyan Nike has strong people on their brand, I think losing him is a loss but not a drastic loss #srm3227

[tug58251 @tug58251]

#srm3227

[tug58251 @tug58251]

Nike’s sponsorship with tennis has come a long way especially with the Serena Williams deal. Nike often works with those who are in the spotlight when it comes to sponsorships. I think Serena Williams could possibly do a sponsorship beyond her years.

[tug58251 @tug58251]

Increasing ratings and views is essential for making money in the NFL. #srm3227

[Daniel Desher (TEMPLE) @DanielDesher]

@JohnKrout4 I agree, as someone who watched the entire Bengals vs Ravens game last night due to fantasy football, just thinking about what regulating gambling will do to attendance ratings is very intriguing. #SRM3227

[tug58251 @tug58251]

@ReportReynolds The sports betting app is something I can see happening in the very near future because of the hype.

[tug58251 @tug58251]

@JulianM14178 I agree but introducing betting now that it is legal gives a possibility of a new market coming into the mix which i think would be great

[tug58251 @tug58251]

The NFL is one of the most favored leagues especially when it comes to betting. Now that it is legal I think that they will move some of their target market to those who bet. They are now going to intensify game promotion and hype just to get more people into betting. #srm3227

[tug58251 @tug58251]

@JohnKrout4 I agree that viewership will increase because sports gambling can be engaging and is very hyped up. #srm3227