DOOH Community

A weekly newsletter for digital out-of-home (DOOH) professionals, covering major news and exciting announcements.

[DOOH Community @DoohCommunity]

Entropico has selected Kyle Blanshard as their new executive producer based in Sydney.Entropico has selected Kyle Blanshard as their new executive producer based in Sydney.
https://t.co/UHmCTpBcIS

#DOOH #OOH #AdTech #Marketing #News

[DOOH Community @DoohCommunity]

@pechacek_amy Feel like the kid needs a dual-screen PC setup to save his neck

[DOOH Community @DoohCommunity]

@shails We aren't all just putting socks on after our shower and later putting shoes on when we leave?

[DOOH Community @DoohCommunity]

This week's DOOH Community is now live

• @IABTechLab & @OMA_Australia announce "Powering DOOH 2023"
• @JCDecauxGlobal propose new payphones for Sydney
• @IABTechLab OpenRTB now supports programmatic DOOH

Get all the details @ https://t.co/kLmCqrxEXs

#DOOH #AdTech #News

[DOOH Community @DoohCommunity]

This week's issue of the DOOH Community includes:

• @PlaceExchange launches Geospatial ad units
• VMO enables @Hivestack's header bidding
• Laura Wall joins @QMS_Media as Head of Programmatic Sales

Check it out - https://t.co/GRxIwqLXf9

#DOOH #OOH #AdTech #Marketing #News

[DOOH Community @DoohCommunity]

@AdtechGod We're fans of aussie DOOH startups solving problems differently and trying to build a better ecosystem for everyone - a rising tide lifts all ships after all!
@SeedoohPlatform, @veridooh, @zitcha_retail, @dooh_ly

[DOOH Community @DoohCommunity]

Another Monday afternoon, another issue of the DOOH Community

This week we covered:
• @Mi3Australia - 2023 being the year of DOOH
• @Hivestack & @InnovoceanUK achieve a world first
• @StackAdapt + @adsquarecom make footfall info available

https://t.co/wsZZj7aXJd

#DOOH #OOH

[DOOH Community @DoohCommunity]

Check out this weeks issue of the DOOH Community

• @zitcha_retail secures the bag 💰
• @NHL fans upset about DED
• @kevelapi launch Kevel Relay for programmatic DOOH

Find out more @ https://t.co/WUXFSnnZ0L

[DOOH Community @DoohCommunity]

This week's issue of the DOOH Community is now live, with a recap of @oOh_Unmissable's Outfront event, covering things like:

• Reooh
• A new approach to DOOH content
• POLYGRAPH for measuring DOOH's effect on purchasing behaviour

Check it out @ https://t.co/pEw2IJtwmf

[DOOH Community @DoohCommunity]

This week's issue of the DOOH Community is live, check it out below!

https://t.co/N3likIadIf

#DOOH #OOH #AdTech

[DOOH Community @DoohCommunity]

@BMW makes history as one of the first automobile companies to advertise with anamorphic DOOH

Featuring two different creatives including both the Elektro and XM models

Check out the XM creative below!

#BMW #3DOOH #DOOH

https://t.co/7WLAarehN0

[DOOH Community @DoohCommunity]

It's official, the Cartology & Shopper deal has been approved by the ACCC and will go ahead

A huge moment for the DOOH industry, we'll likely see an increase in retailer media adoption and more digital signage at our local Woolies

#DOOH #OOH #Shopper #Cartology

[DOOH Community @DoohCommunity]

@OceanOutdoorUK has taken a huge leap of faith, launching a world-first metaverse DOOH platform with the help of @TheLandVault

Ocean Outdoor has taken to the metaverse known as @SomniumSpace to mirror a @Argos_Online campaign

Get all the details - https://t.co/f3tazxDcEW

[DOOH Community @DoohCommunity]

Want to find out how all the big execs across the DOOH industry are thinking and planning for?

Check out the recent @VIOOH report "Programmatic DOOH 2022 – State of the Nation"

https://t.co/DTAInvZBvy

[DOOH Community @DoohCommunity]

This week's DOOH Community newsletter is live and features quite a wide range of articles

• @VIOOH's state of the nation report
• Cartology official acquiring Shopper
• @OceanOutdoorUK entering the metaverse
• & more than you can poke a stick at

https://t.co/f3tazxUNwu

[DOOH Community @DoohCommunity]

Last week has seen @QMS_Media involved in a bit of drama

Pedestrians of Sydney have voiced their displeasure with the size and space the networks screens take up, citing accessibility issues

Find out more at the DOOH Community - https://t.co/mjdMDjHHZ5

(📸: @TheSydneyBlog )

[DOOH Community @DoohCommunity]

Anime + DOOH = ❤️ Happy DOOH Community Writer

This week's creative of the week features Crunchyrolls latest OOH campaign, Supercharged

The campaign featured Crunchyroll's bright branding, with the main characters of this season's most anticipated shows

Check it out below!

[DOOH Community @DoohCommunity]

@PlaceExchange's CEO Ari Buchalter gave his thoughts on programmatic during a recession, including 3 key reasons it will not only remain important but grow

1. Simplifies workflow
2. Flexible
3. Measurable
Find out all the details at the DOOH Community:

https://t.co/mjdMDjHHZ5

[DOOH Community @DoohCommunity]

@AdkomMedia has continued the trend of going carbon neutral!

Recently launching fully solar-powered digital signage kiosks, not to mention their 5% challenge that advertisers can opt into

Get all the info regarding the new kiosks and the challenge @ https://t.co/mjdMDjZjnF

[DOOH Community @DoohCommunity]

@NHL & @Supponor have partnered to launch Digitally Enhanced Dasherboards (DED) and change the way DOOH appears when televised!

The broadcaster you choose determines which ads will be seen on the digital signage around the ice rink

Read More - https://t.co/mjdMDjHHZ5