Most people have Animoca completely wrong
The narrative is we're just a big VC fund that invests in everything
Here's what actually happened:
From 2017-2021, we invested heavily in gaming and culture because that was our thesis. When the NFT boom hit, it looked like we were right. Our valuation exploded.
Then Apple, Google and Steam killed Web3 gaming distribution after FTX.
Most of our portfolio companies couldn't reach users. Crypto was in a deep bear market.
So we evolved
Now we're building the infrastructure the next billion users actually need:
* Identity systems that work (Mocaverse)
* Financial education (Open Campus)
* Access through stablecoins (Anchor Point)
We're trying to fulfill our mission and build products with deep Web3 capabilities that regular people will use without knowing they're using blockchain.
Consumer adoption follows a simple pattern - 99% of products fail to change behavior. The 1% that succeed either make people significant money or eliminate friction from something they already do.
See, distribution is everything. Web2 platforms control consumer access. Anything requiring app store approval or browser wallet installs has a distribution ceiling.
Web2 companies already have distribution, but they lack the ability to mange their own financial rails, and that's what Animoca is solving for
Going forward I'm going to start sharing more insights on Animoca's strategy, our investment framework, and how we actually think about scaling consumer adoption in crypto.
Incredible news and a big win for @apechain. Have known Cameron for long time and I cannot think of a better person to lead Ape Foundation to greater things and continue the good vibes for the community
The Ape Foundation is excited to announce it's hired Cameron Kates, @yugalabs Chief Business Officer, as its Executive Director and CEO.
Tune in now to @ChrisJourdan's and @SteveKBark's "Coffee with Captain" to hear more from @CryptoGarga and Cameron.
🚨 A collision of the greatest minds in chess, Web3, and strategy.
The perfect time for building. The conversation you can’t miss.
📅 March 13 | X Spaces
⏰ 22-23PM HKT / 10-11AM ET
🔹@MagnusCarlsen – Five-time World Chess Champion
🔹@balajis – Ex-CTO @Coinbase, ex GP @a16z, Founder of Network School
🔹@LucaNetz – CEO @pudgypenguins
🔹@ysiu – Co-founder & CEO @animocabrands
Moderated by:
🎙️@bchan8938 – Deputy-COO, Animoca Brands, Ex-@McKinsey
🎙️@jesusislord – Core Contributor, @AnichessGame, Ex-@BCG
Set your reminder now! ⬇️
I am delighted to be appointed as General Counsel and to join the Executive Committee of @animocabrands! I’m grateful to those around me for their trust. It’s an exciting time in crypto and I look forward to working with the team to take the company to the next stage of growth.
We are pleased to announce that @JamiiQ22 has been appointed as general counsel and Executive Committee member of Animoca Brands.
In her new role as general counsel, she will lead initiatives aimed at enhancing organizational excellence by strengthening governance practices, supporting revenue growth, managing risks, and safeguarding the integrity and reputation of our company. ⚖️
Stream of consciousness (Part 1)
Gm web3👋
Jet here, a builder @animocabrands and part of the Stream Team @streamhq_xyz.
After months of work, we are finally rolling out Stream, a platform-agnostic engagement overlay, in private beta.
I am SO. DAMN. STOKED.
Moving forward, you can count on me to be open, transparent, and authentic. I’ll be building in the open and sharing our journey in real-time, working hard to earn your trust and respect. COMMUNITY FIRST. STREAM TEAM FIRST.
But bro, do we really need ANOTHER creator platform? Why Stream?
I love watching streams. They’re one of the best online content formats, driving tons of engagement. The livestreaming market is MASSIVE at $70bn, driven mostly by ad revenue.
But there are still two big issues we haven’t solved for:
1. Valuing Genuine Engagement: In an age of information overload and where content is so easily botted, real attention and engagement are way more valuable than likes or views. But this is hard to measure, which makes it hard to reward. Creators who grab real attention often don’t get the recognition or rewards they deserve.
2. Vibes: Livestreaming is mostly a one-way passive experience. In a real-life event, the performer feeds off the audience’s vibe and vice versa. It’s hard to recreate the same vibe in live streams.
That’s why we made Stream. We’re introducing games and tokenizing attention + engagement to fix some of these issues. We want to make streaming fun, engaging, and rewarding again for both creators and fans.
The Stream Team
Our core team is here to support the STREAM TEAM, an amazing collective of creators, their fans, and….
🥁 drumroll 🥁
…You!
Stream would be nothing but lines of code without the belief and support of our creators and their communities.
We’re stoked to partner with our friends and giga chads @leonabboud, @Sanza, @Web3Arcadia, @mickeyhardy, @azarusio, @TALON_ESPORTS, @VeloceEsports working together to bring top Web3 and Web2 creators and their millions of subscribers onto Stream. For many of these people, Stream might actually be their first taste of web3 🤯
We’ve already got dozens of creators on board who’ll join us on this exciting journey, with more announcements coming soon.
Okay so what’s next?
Stream isn’t just a product; it’s an open platform for Creators, Fans, Brands, and Developers, building a new tokenized attention and engagement economy – our take on socialfi.
Here, the value of content isn’t just measured in likes or views, but in real connections and engagement. It’s about creating meaningful experiences that resonate with people. Content creators, from artists to educators, will thrive in an ecosystem where their efforts are recognized and rewarded.
Stay tuned for part 2, where I’ll share more about our plans. Exciting times ahead!
JET OUT 🫡
Excited to announce that I will be working with @MocaverseNFT as a technical advisor!
I'm a huge fan of Mocaverse team and what they've built so far.
My goal is to help the team leverage the latest innovations in the NFT space into creating the best possible products.
Hello world, I am jamii.moca. Thank you @mocaversenft for the sponsored Moca ID mint. Didn't pay any fees, any gas. I'm ready to earn Realm Points! Comment below for Invite Code!
#NewProfilePic
A huge shoutout to the Mocaverse team for designing an amazing customised Moca for me.
I’m excited about the upcoming rollout of the Moca IDs and looking forward to the many more utilities to be offered by Mocaverse. @MocaverseNFT#MocaFam#Mocalised