@MaloufNancy The Volkswagen scandal still gets me sometimes! I just can't believe they openly lied about emissions results! Jonnie Walker's campiagn for "Jane Walker" will also be one of my favourite successful campaigns! #curtintmschat
@MaloufNancy A crisis has a long term effect on the companies reputation and takes a lot of resources to fix, where as an issue, if approached thee right way can be fixed quickly. Not all issues can become a crisis!
@MaloufNancy@vynnelio I think people are online now more than ever, with all of their spare time. People are interested in being apart of brands activities and knowing more about them!
@MaloufNancy A bakery at the end of my street gives you incentives to post their delicious treats on social media, if you show them, they give you a miniature slice as a reward! its really good for their business because they are getting more and more busy #curtintmschat
@MaloufNancy Participatory culture has made it difficult for communicators and brands, as I believe gaining participatory culture is harder than some of the traditional marketing/PR methods. It takes longer and more resources are required. :) #CurtinTMSchat
@MaloufNancy@runbeagle participatory culture has given the consumer more power, it also makes them feel special and relate ot the brand, lifting up the reputation of the brand #CurtinTMSchat
The #PRtechniques unit has taught us that with the right platform, right message and the right response a social media post is bound to go far! See if you can teach me some new skills, whatβs the best social media post you can write?π€π
@Curtinuni@CurtinPRSC#CurtinPRDegree