Mike Hansen

VP, Product @NewfoldDigital / @bluehost.

[Tim Bouchard @timbouchard]

Wordpress hosted wherever you want is pretty nice. Just sayin’

[Alex Moss @alexmoss]

Today at @yoast we’re shipping something I've actually wanted to see on the web for some time (even before working at Yoast) and am now honored to be part of the team to bring this to the masses...

Built in collaboration with the Open Source and NLWeb team at @Microsoft lead by @rv_guha (co-creator of https://t.co/hfaa7afrtA, RSS, RDF and other web standards) - we're introducing the Schema Aggregation feature: a "schemamap" endpoint that outputs your site's entire structured data map in one place.
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Under the hood, we now provide a standardised, deduplicated map of your entities via a single endpoint. An agent no longer needs to crawl all individual pages to understand its meaning but can now ingest an entire entity map with ease.
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A few details to note about the endpoint:

- It's is cacheable with sub‑100ms responses
- It respects existing privacy and indexing settings
- It aggregates all indexable content without navigation noise
- It merges duplicate entities so your "Author X" or "Article Y" exist as a single node instead of being re‑discovered on every URL.
- If you're using one of our paid plugins that extends schema even more (such as Yoast WooCommerce SEO adds product schema) this will be populated within the endpoint too
- If you already extend Yoast’s Schema API, or use partners like events or recipe plugins, their entities are pulled into the same map automatically.
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For me, this is one of the first major ways the agentic web can ingest a site at scale, and with much more efficiency and context. It has also been so much fun to work with this alongside the team at Yoast, particularly the genius mind of @schlessera.

Lastly, we have also launched a schema visualisation tool to view how everything is output. You can enable this feature today with the free version of Yoast SEO.

[Jason Bosco @jasonbosco]

"We used to debate using tabs vs spaces in code we'd type out"

[Matt Mullenweg @photomatt]

I think this might be the first time we have Open Source at the majority of the top 5,000 sites, which is a big win.

[Marcus Burnette — The WP World @marcusdburnette]

A lot of people don’t know what I actually do at @Bluehost.

Short answer: my teams help people skip the DIY stress and get pro-built, pro-optimized sites.

Longer answer: we just launched a full-service product and I’m pretty pumped about it. 😎

https://t.co/cVFYFRVctX

[Bluehost @bluehost]

“AI alone is not a strategy.”
Smart SEOs know: automation ≠ system.

Build the engine first, then scale it with AI.

🧠 Strategy > shortcuts
📅 Nov 13: SEO in Transition
Let’s talk systems, AI, and what’s actually next → https://t.co/oWs9DZ5PXI

[Mike Hansen @MikeHansenMe]

Such a pleasure sharing the stage with these great folks!

[Mark Szymanski @MarkJSzymanski]

What a crew on stage now at @CloudFestUSA🔥

@craylor
@aaroncampbell
@xojessfrick
@MikeHansenMe
John Robinson

[ja3k @ja3k_]

Costco should get into web services. Kirkland Cloud would clean up

[Luke Wroblewski @LukeW]

everybody’s building the same thing.

[CloudFestUSA @CloudFestUSA]

Managed #WordPress is more than uptime and support.

At #CloudFestUSA hear from @aaroncampbell, @xojessfrick, @MikeHansenMe, and John Robison as they explore how hosts can deliver real customer success.

Don’t miss it. #WordPress
📅 https://t.co/YHCQ5BRuwA

[Adam W. Warner 👋 Let’s chat. DMs open. @wpmodder]

The #WordPress community has lost one of its own. Harry Jackson (InMotion Hosting) passed away unexpectedly last weekend. GoFundMe for his family in 🧵

I was fortunate to spend time with Harry at multiple #WordCamp events through the years and from the very first time we met...

[Codie Sanchez @Codie_Sanchez]

You could wait until January 1 and be just like everyone else.... or you could start now.

[Marcus Burnette — The WP World @marcusdburnette]

A new chapter for me has officially begun 🎉 I'm thrilled to join the folks over at @Bluehost to help build and grow the WordPress agency experience! (If you own/work at an agency, let's talk!)

Thank you to everyone at GoDaddy/SkyVerge for 4.5 amazing years of working together to support the #WordPress community. 🫶

I’m so grateful for the encouragement from folks like @wpmodder, @courtneyr_dev, and @MajaDidIt – you all made it an incredible journey!

[Paul Boag @boagworld]

There is a danger that we use research, data and testing to relieve ourselves from the responsibility of making decisions. However we should never blindly follow the numbers. Sometimes we need to try things despite the evidence because that it not the whole picture.

[boris @boristane]

the funny thing about workers is that it just works

go from 0 to 1.2m requests per second in 30 seconds

it's kinda nuts

[NO CONTEXT HUMANS @HumansNoContext]

We all have that friend : "It's not far, we can walk"

[Mike Hansen @MikeHansenMe]

@TacoVerdo @bluehost Thanks @TacoVerdo! Means a lot from you because I know you care as much as I do about WP and the community.

[Mike Hansen @MikeHansenMe]

@salvy102 @NewfoldDigital @bluehost @WordPress I was bummed I didn’t see you at #wcus this year. Look forward to catching up when I do.

[Newfold Digital @NewfoldDigital]

🚀 Curious how @Bluehost became a @WordPress powerhouse? 💻 Meet @NewfoldDigital's VP @MikeHansenMe , a leader shaping the web’s future through open-source innovation. Discover how #Bluehost and #WordPress are growing together!

🔗https://t.co/yTqHFGxatE

#TeamNewfold #Growth

[Bluehost @bluehost]

We had an unforgettable experience at @WordCampUS 2024! 🤩 From engaging conversations to insightful sessions, it was an incredible time with the #WordPress community. We loved showcasing our latest innovations and hearing directly from users on how they’re building and growing with WordPress.

A huge shoutout to everyone who visited the #Bluehost and @Yoast booth — your feedback and energy made this event special! 💙💜

We also had the chance to connect with amazing WordPress experts, partners, and agencies, exchanging ideas and learning about the future of web.

Thank you, #WCUS! See you soon next year.

#BluehostAtWCUS #WordCamp #TeamNewfold