Have a small budget to work with? Prioritize what's working!
Todays Paid Pro Tip by @BrettBodofsky is all about prioritizing certain aspects of your account to ensure your limited dollars are being used effectively.
#ppcchat#advertising#googleads
Are your products showing up when people are searching for them? Check out todays Paid Search Pro Tip with @MenachemAni of @JXTGroup and learn what's important when it comes to Shopping (hint: its not just surface level optimizations, the feed matters!)
#PaidSearchProTips
Paid Search Pro Tip: In February 2027 all existing call-only ads will stop receiving impressions. Its important that if you want to maintain uninterrupted lead generation that you transition to responsive search ads with call assets. #GoogleAds#ppcchat
Paid Search Pro Tip: Explore the Pay Per Conversion Model
Did you know Google has a Pay Per Conversion model available for Display campaigns? Its true! You can learn more via Google's help articles: https://t.co/o99ZrZyut9
#PaidSearchProTips#ppcchat#GoogleAds#PaidMedia
Give back to the Digital Marketing Community through knowledge-sharing! Paid Search Pro Tips is currently accepting guest submissions.
DM us to have your Paid Search Pro Tip Featured!
#PaidSearchProTips#ppcchat#GoogleAds#SEM#PPC#Marketing
Google has been emphasizing lately that the traditional “warm-up” phase where you collect conversion data before switching to smart bidding is no longer necessary.
Are you buying into this?
Or are you still easing campaigns in before making the switch?
#ppcchat#marketing#SEM
@siliconvallaeys This is my favorite study conducted by Optmyzr as of right now! Prior to this it was the one about how many RSAs you should consider running at once.
Paid Search Pro Tip: Go beyond providing your LLMs a static file for analysis. Utilize LLMs + MCP to interact with your Google Ads account/data in new ways.
#paidmedia#PaidSearchProTips#ppcchat#ai#marketing
We're launching Paid Search Pro Tips with a focus on building something bigger than just a content series.
The vision is to create a space where marketers can share what’s working, learn from each other, and push the industry forward.
#PaidSearchProTips#ppcchat#paidsearch