Tristyn L Peterson

Moving company owner est. 2020 | Savannah, GA | Charleston, SC | Greenville, SC

[Tristyn L Peterson @Petersont25]

@irentdumpsters We do this solely cause I saw you post about this several months ago — have a saved Claude prompt. Just screenshot the reviews into it & generates response

Although does seem v lazy to not just think of a meaningful response

[Tristyn L Peterson @Petersont25]

@irentdumpsters Also have a ton of automation built in

Incomplete web form fills (call trigger)
Bridge dialer for website submissions
7X SMS follow up campaigns
Customer sentiment (Dialpad) on live calls
Fake capacity alerts (scarcity & urgency)

All things mom & pop shops could do too

[Tristyn L Peterson @Petersont25]

@irentdumpsters I’m in the moving industry
Independent $2M shop

—

All My Sons (Golden Gate Capital) does this very well
Fulfillment — not so much

But is an industry has so many variables and curveballs to successfully deliver on selling propositions. Low annual revenue per employee avg

[Tristyn L Peterson @Petersont25]

@salvin_joseph As a mover myself…

First is me in year 1 running rogue
Working 70hr a week

Latter is me in year 4 running textbook
Working 40hr a week

[Tristyn L Peterson @Petersont25]

What are your thoughts on @ahrefs offering this? More than other subscriptions I’ve had with Ahrefs or SemRush, but I do not want to get behind.

@irentdumpsters

[Tristyn L Peterson @Petersont25]

@TheBradOwen & @rampagepoker would have interesting takes on this

They faced similar filming limitations in terms of poker rooms in Vegas. Contested it & poker has continued to grow as a result.

[Grant Horvat @GrantHorvatGolf]

Unfortunately I will not be playing in a PGA Tour event. The rules and regulations around PGA Tour tournament play will not allow us to film. The only reason I was in the position to receive an invitation like this is because of YouTube and you all watching the videos, so if I’m going to play, we want film it. I am hopeful that this won’t always be the case. I would be honored to play in a PGA Tour event and bring you all along in the future.

Huge thank you to the Barracuda for the invite and belief in YouTube golf.

[Tristyn L Peterson @Petersont25]

@salvin_joseph Is this through USA tier 2 or have you found another vacancy tool?

[Tristyn L Peterson @Petersont25]

@jchal Convenient places to own a moving company

[Tristyn L Peterson @Petersont25]

@ZacGawn @collin_ruth89 How did you have your field technicians complete the ACH payment easily?

For example a variable cost like hourly labor rate, that cannot be predetermined until the job is actually finished.

I’m in the moving business and had an ops manager get cursed out today for 3% on 15k

[Tristyn L Peterson @Petersont25]

@GritGrowthCap @shawngorham @pathfinder17m Great read

They said 40 moves for $28k so avg ticket $700. We are V strict about CRM data and our avg ticket is $3800-$4.2

We pay $25hr vs $18hr in Carolinas. But as they debated doing, we do charge double.

Biz still sucks, large % is non reoccurring. 6 diff type insurance

[Tristyn L Peterson @Petersont25]

@GritGrowthCap @shawngorham @pathfinder17m I’m in year 4 of moving w 3 offices. Titans in my industry are considered to be $10M+/yr VS titans in HVAC seem to be $100M+/yr like those on Tommy Mello’s podcast

Fractional CFO that’s worked w/ many major independent movers says net is 8-12% on avg once they pass $10M mark

[Tristyn L Peterson @Petersont25]

@WilsonCompanies Following update

A lot of @AlexHormozi recent content places an emphasis on working weekends

I’m a residential moving company, so my best guys would always be in OT which sinks margin. Could up-charge weekend rates.

For sales it would carry momentum VS 2.5 day dip per week.

[Multifamily Madness @MultifamilyMad]

Had a meeting with the CEO of a very large credit union.

He said next year is going to be a terrible year for banking he believes.

Borrow delinquencies across the board are up over 80%

Their watch list for commercial loans is the longest it’s ever been.

Auto loans delinquency is the highest it’s ever been.

Deposits coming in are at an all time low and credit card balances are at an all time high.

They pulled out all together in certain regions for auto lending.

Commercial lending for them has become extremely strict and they will only lend in certain areas to repeat borrowers.

[Tristyn L Peterson @Petersont25]

@SimpleCRE @TheAlanModracek My father-in-law owns the small local pharmacy there in Abbeville. I would argue this area is as rural as it gets. I have an office right beside the Donaldson Center that’s 15 minutes outside of GVL. Always seeing 6-fig vehicles leaving the hangars

[Jon Matzner @MatznerJon]

Every day, my DMs are filled with someone new "looking for a VA," "reducing labor costs," or "thinking about hiring global talent."

The appeal is stunningly obvious.

More Scale.
Lower Cost.
Better Retention.

A few months go by - and the lofty initial goal is now long forgotten - and nothing now remains but a half-built Notion page, a couple of shitty Google Docs, and a new belief that "offshore doesn't work for me and my biz, or is too hard."

The remnants of your grand plans for offshoring, without investing in systems.

I have mixed emotions when I see this, and it happens almost every day.

On the one hand, when it is our competitors - I rejoice.

Old companies solve old problems, and their missteps provide a market opportunity.

On the other hand, if it is someone that I want to help - I'm frustrated.

It's like if Lebron James would have played basketball for 15 minutes, then gave up and said, "there's no money in basketball."

Yea - no shit! You have SO much potential, but you have to practice.

Especially with the lower end of global talent, I believe the formula for success is one part person, five parts systems!

The "Operating System" is 5X more important than the person.

I'll prove my point with a different labor pool:

Do you think McDonald's worries a ton about the "biography and resume" of their french fry cooks?

Do you think they hire recruitment firms to find the french fry cooks?

Do you think they expect every french fry cook to work out?

Of course not.

Here's what they do instead: Set a loud-ass beeper, so it is impossible to overcook the french fries. Have a binder full of checklists.

"Idiot Proof" every detail of the job.

They make their french fry cooks cogs in the wheel - and set them up for success with a great system, great control, and predictable outcomes.

I don't want creativity in this talent pool - I want reliability and the ability to follow systems.

Caveat:

An important caveat - as you hire more and more skilled offshore talent, the person matters more, and the system matters less. You can't systematize a staff accountant like you can an assistant - you just need to find someone good.

[Tristyn L Peterson @Petersont25]

@Budget

First time ever using Budget. Potentially the last.

[Alex Hormozi @AlexHormozi]

A guy stopped me today to ask me what to do to build his brand. He said he was posting and just not gaining traction.

I asked what his goal was.

He said it was to monetize his brand.

Except the reality was - he hadn’t done anything yet.

He was working his job etc.

And that’s okay.

But many seem to get this twisted.

You gotta build credibility before anyone’s gonna listen to you.

You gotta do the thing.

You gotta GET GOOD at the thing. And that’s the thing that takes TIME.

The reps.

Now that being said, you don’t need to be more credible than everyone on earth.

You just need to be more credible than the average person at the thing you’re talking about.

So if you fix lightbulbs for a living, then you probably know more than the average guy about fixing lightbulbs.

Talk about the stuff you’re better than them at.

Then, over time, you expand the stuff you have credibility in - because - drum roll please - you’ve done more stuff.

So I’ll restate the mega media strategy:
1) do shit
2) talk about what you did

Not what they *should* do.

Just what you did. And if you haven’t done anything yet —>then start there first!

[Israel75 @IFNY2775]

@unusual_whales I’m good

[Patrick Bet-David @patrickbetdavid]

The original Social Security Act of 1935 set min age for full retirement benefits at 65.

At the time life expectancy was:
Men 60
Women 64

Most men & women never received benefits.

Life expectancy in 2023 is:

Men 76
Women 81

At this pace, the trust fund that sends retirement, disability and other Social Security benefits will be depleted by 2034.

[Michael Moreno @HealthcareREguy]

Want to know where people are moving? Check U-Haul prices.

Cost to rent a 20’ U-Haul from Chicago to Jacksonville? $1,580

Cost from Jax to Chi? $714

That’s an 120% markup

Why? B/c too many ppl are taking 1 way trips from Chi to Jax and not enough the other way around…