Here's how we get 10-20 creators onboarded into campaigns every single day. (Proof attached)
Brands ask me all the time why their creator outreach isn't working.
Nine times out of ten, it's the infrastructure.
This is one of the outreach campaigns we're running right now for a client.
10–20 creators saying yes per day.
Interested leads flowing in automatically.
No manual DMs.
That's what properly built outreach infrastructure produces.
Most brands skip the steps that actually matter.
Here's what we do:
𝟭. 𝗠𝘂𝗹𝘁𝗶𝗽𝗹𝗲 𝗱𝗼𝗺𝗮𝗶𝗻𝘀, 𝗺𝘂𝗹𝘁𝗶𝗽𝗹𝗲 𝗶𝗻𝗯𝗼𝘅𝗲𝘀.
Never send cold outreach from your main domain. Set up secondary domains specifically for outreach and spread your sends across multiple inboxes.
𝟮. 𝟯𝟬 𝗲𝗺𝗮𝗶𝗹𝘀 𝗺𝗮𝘅 𝗽𝗲𝗿 𝗶𝗻𝗯𝗼𝘅 𝗽𝗲𝗿 𝗱𝗮𝘆.
This is the number that keeps you out of spam. Volume comes from adding more inboxes — not from how many emails you send per account.
𝟯. 𝗡𝗲𝘃𝗲𝗿 𝘂𝘀𝗲 𝗮 𝘀𝗵𝗮𝗿𝗲𝗱 𝘀𝗲𝗻𝗱𝗶𝗻𝗴 𝗱𝗼𝗺𝗮𝗶𝗻.
If a platform sends from the same domain across thousands of users, one bad actor tanks everyone's deliverability. Use your own domains.
𝟰. 𝗪𝗮𝗿𝗺 𝘆𝗼𝘂𝗿 𝗶𝗻𝗯𝗼𝘅𝗲𝘀 𝗯𝗲𝗳𝗼𝗿𝗲 𝘆𝗼𝘂 𝘀𝗲𝗻𝗱.
Warm it up for 2–3 weeks before you scale.
𝗪𝗵𝗼 𝘁𝗼 𝘀𝗲𝗻𝗱 𝗲𝗺𝗮𝗶𝗹𝘀 𝘁𝗼?
Your existing creator list, people who've already bought from you, tagged you, or engaged with your brand will outconvert cold outreach by 5–10x.
None of the old plays scale UGC anymore. Cold DMs, gifting, spreadsheets, and fake AI "creators" all hit walls fast.
In 2026 real scale comes from automating discovery of authentic tagged content, handling usage rights instantly, and turning it into ads without the manual grind. That's the shift.
Introducing The Icon Series Podcast.
A conversation with the icons behind the icons you know and love.
We sit down with founders, CEOs, CMOs, and the other names quietly shaping the brands, the moments, and the references defining the cultural canon.