Brandon Webb

COO/CIO at @MultiView | B2B Digital Marketing & Advertising | Data Intelligence & IT | Creating Digital Content for B2B Marketers

[Brandon Webb @brandonewebb]

It's been fascinating to watch luxury brands like Prada jump into the #NFT space over the past few months. I think we've only scratched the surface here, but for teams still wondering if NFTs are the right move, watching these brands will be key.
https://t.co/0HcbzcWOQE

[Brandon Webb @brandonewebb]

@ProfDavidRice We've only scratched the surface with AR, but you're right - marketers will have to be tactful about how they approach ads in this space.

[Brandon Webb @brandonewebb]

This is something people have been talking about for decades, but it's finally a real possibility. Very excited to see where this goes.
https://t.co/UC1iuu8z9M

[Prof. David Rice @ProfDavidRice]

Digital scent will become an important tool in the future of marketing. Imagine smelling cookies as you pass by a bakery in the #metaverse? Check out my article for the latest research.

https://t.co/2QXAD1H8mF

#marketing #digitalmarketing #advertising #vr #ar @martinwaxman

[Brandon Webb @brandonewebb]

As the #marketing landscape continues to change, brands are going to need to "up their game" - not only to stay ahead of new data privacy rules but to optimize their data more strategically. Lots of great points to take note of from @MarTechSeries.
https://t.co/vP7wztSYqc

[Brandon Webb @brandonewebb]

Exciting things are happening at Multiview! A huge thanks to our partnership team for an incredible week in DC.
https://t.co/EigT0rtrAc

[Brandon Webb @brandonewebb]

Ultimately, the #FutureOfMarketing is about helping brands tell their stories in more interesting, engaging, and creative ways. So yes, content marketing is the future.
https://t.co/biVLyzPjDm

[Brandon Webb @brandonewebb]

@stratorob It's not a topic we often think of when talking the metaverse, but there are a lot of interesting implications here. Great share Robin.

[Brandon Webb @brandonewebb]

#NFTs are the keys to community within the #metaverse, not just a new form of ownership. As #Web3 continues to take shape, I think we'll see NFTs play an increasingly important role in the landscape.

https://t.co/dRvRG9rjGm

[Brandon Webb @brandonewebb]

It's been interesting to watch the traditional #retail scene venturing into the #NFT space over the past year. I could see this potentially being a great way to bring older legacy brands back into the spotlight.

https://t.co/cSIkm6GJED

[Brandon Webb @brandonewebb]

A great primer on all things #Web3 and how it will impact the future of #marketing. Thanks for sharing, @stratorob.
https://t.co/e6zWVGXWFs

[Dr. Robin Kiera @stratorob]

The #Metaverse, #NFTs, And The Inevitability Of #Web3

https://t.co/6JiCBSZBCl

@Fabriziobustama @JohnNosta

#NFT #NFTCommunity #Web3 #Technology #TechForGood
#VR #Fintech #Finserv #Cloud #Innovation #DataScience
#AR #VR #VirtualWorlds #Marketing #Programming #IoT #Digital

[Brandon Webb @brandonewebb]

From NLP to targeting suggestions, #AI is already showing a lot of potential in marketing. The key for digital marketers moving forward will be learning to curb biases within this tech.
https://t.co/XHqa8B08Lo

[Jeremy Harpham @JeremyHarpham]

How AI is changing the role of the digital marketer https://t.co/8KQOVSzLOT #AI #digitalmarketing #marketing

[Brandon Webb @brandonewebb]

Catch up on the latest trends in #B2B #marketing. Do any of these surprise you?
https://t.co/QJgM8qQM1f

[Lee Odden @leeodden]

It’s Friday already? Time for this week‘s top B2B Marketing News:
- Top B2B Demand Gen Priorities
- Instagram’s New Ad Format
- Podcasting Ad Spend Rises
- LinkedIn’s New Tech Marketing Guide
See all stories: https://t.co/INufxVQiki by @lanerellis @toprank

[Brandon Webb @brandonewebb]

I appreciate this perspective - creating a healthy happy work #culture is something both #leaders and #employees should work together to create.
https://t.co/4jHQeeEGRH

[Zaneta Handa @ZanetaHanda]

I'm with you, @JLindzon, #WorkLifeBalance is a shared responsibility. Employers need to empower their employees to prioritize balance, and employees need to be honest with their employers about what that means. #EmployeeWellness #EmployeeBurnout
https://t.co/FVyjnLoqb2

[Brandon Webb @brandonewebb]

Love this visualization from @GordonTredgold. The challenge is how to get everyone driving the boat.
https://t.co/lDDsTZ5vJp

[Gordon Tredgold @GordonTredgold]

Why is employee engagement so important? This is a question I get asked a lot, so I created this graph to help better explain the reality and impact of the various levels of engagement.

[Brandon Webb @brandonewebb]

@Cindyanne27 These 3 things together really create that spark of magic. Thanks for sharing, Cindy-Anne!

[Brandon Webb @brandonewebb]

@KateBour You're right on the money, Katelyn. Mastering how to evoke the emotion you want is the foundation everything else rests on.

[Brandon Webb @brandonewebb]

@JeremiahJRRoss This was an eye-opening piece. Thanks for sharing, Jeremiah.

[Brandon Webb @brandonewebb]

@TpricePrice So true, Tiffani. Thanks for sharing.

[Brandon Webb @brandonewebb]

As @alexeheath notes, the #VR platform's seen a 10x increase in users in only 3 months. But without continuous innovation and bug fixes, it's unclear whether that growth will continue. #Metaverse
https://t.co/Ty1HPf2ogn

[Brandon Webb @brandonewebb]

For brands looking to experiment with #VR and #AR, mixed reality is a great place to start!
https://t.co/tQzaqKC2lV

[TougeVR @TougeVR]

Great article on the power of Mixed Reality in marketing VR games.