Devon DeBlasio

Data-driven privacy-first evangelist | VP of Product @InfoSum

[IAB @iab]

EXACTLY 24 HOURS FROM NOW:

State of Data Town Hall: Identity / Addressability

Experts from @GroupMWorldwide, @Neustar, and @Permutive join @iab for a discussion on industry’s readiness for the loss of third-party cookies!

REGISTER HERE: https://t.co/S8sNup9Uc6

[icomglobal @icomglobal]

In the US, @DevonDeBlasio of @Neustar Joins @icomglobal #DataEthics #Council - https://t.co/EPCASZ1dex | #smartdata #marketing

[Devon DeBlasio @DevonDeBlasio]

So proud to be a part of this release to give publishers and SSPs a sustainable pathway for the addressability of their media. The @Neustar #FabrickID connects publishers and advertisers with an #identity key to protect data and maximize performance of cross-channel #marketing.

[Neustar, Inc., a TransUnion company @Neustar]

The Fabrick ID ensures the sustainability of addressable media buying and selling without relying on cookies or device IDs allowing publishers and supply-side platforms.: https://t.co/N8Sm29kf0L

#MarketingSolutions #Fabrick #Cookies #Cookieless #MarketingAnalytics

[Devon DeBlasio @DevonDeBlasio]

Attention Publishers, content creators, and SSPs. @Neustar has a sustainable solution to your cookie and device id woes. Join us and @PubMatic for an in-depth discussion about the future of media. #fabrick #fabrickid

[Neustar, Inc., a TransUnion company @Neustar]

#Publishers: Are you ready for a world without #3rdpartycookies? RSVP for our @MediaPost -hosted webinar to learn the exact steps to take to offer greater value to brands and agencies, secure media dollars, and increase your CPMs. https://t.co/T9D7H4yshe

#MarketingSolutions

[Devon DeBlasio @DevonDeBlasio]

Episode 10 of @YoureOnMute is now live where we sit down with @jongeeting a local political activist, community builder, and Dir. of Engagement at @Phila3_0 to talk all things Facebook, Local Politics, Philadelphia, and You. #localpolitics #thepope #yom #openstreets #election2020

[Neustar, Inc., a TransUnion company @Neustar]

RSVP now to find out how to future-proof your brand for the next big #marketing disruption in this 11/19 @adage Publisher’s Panel with @verizonmedia and #Neustar: https://t.co/QHFfRBIMDq

#MarketingSolutions #TeamNeustar

[Devon DeBlasio @DevonDeBlasio]

If you are a marketer/brand this discussion will be valuable to you in finding new sustainable data sources. if you are a publisher/provider this will be a great overview of the opportunity second-party data creates for you. #neustar #secondpartydata #marketing

[Neustar, Inc., a TransUnion company @Neustar]

As #thirdpartycookies become obsolete, #secondpartydata is becoming the hottest ticket for data-savvy marketers. Join @Adweek, #Neustar and @ScanLife to learn how second-party data can help you increase your #marketing ROI. RSVP: https://t.co/V3cpik0XC3 #MarketingSolutions

[Neustar, Inc., a TransUnion company @Neustar]

Pork producer @SmithfieldFoods used #marketinganalytics to claim a top-4 spot in the meat alternative category within a year following their @PureFarmland launch. Here's how the 2020 @ANAmarketers #GeniusAwards finalist did it: https://t.co/dNALdFfn4D

[Neustar, Inc., a TransUnion company @Neustar]

With smartwatches on the rise and traditional watches on the decline, accessory brands have had to adapt. Fast. Here's how 2020 @ANAmarketers #GeniusAwards finalist @Fossil has used #machinelearning to drive #innovation: https://t.co/DNx2vjEM6E

#MarketingSolutions

[Neustar, Inc., a TransUnion company @Neustar]

Work in #marketing for a #FinServ brand? Join our webinar, "Unified Analytics: Driving Customer-Centric Growth," on 10/28 and learn about a tool that will help you get to *really* know your customers. RSVP: https://t.co/pzJL70jIti

#MarketingSolutions #MarketingAnalytics

[Neustar, Inc., a TransUnion company @Neustar]

Brands are investing in #identity to improve customer data management, personalization, engagement,& omnichannel measurement. In the "Now Tech" report from @Forrester, #Neustar has been recognized as an #IdentityResolution provider: https://t.co/9LhcRKHfNt #MarketingSolutions

[Devon DeBlasio @DevonDeBlasio]

@Neustar #bravenewworlds2020 is happening now. Are you watching? Discussions with brand and industry leaders about the future of marketing. See @melaniebabcock of @thehomedepot speaking with @doreankass of @Neustar now! Register today at https://t.co/cuDOK9gLgn

[Neustar, Inc., a TransUnion company @Neustar]

What's in your #marketing survival toolkit? At this year's @ANAmarketers #ANAmediameasure, @mvermut explains what brands need to adapt to growing privacy regulations, shifts in consumer behavior resulting from the pandemic, a post-cookie era, and more: https://t.co/kuITCXZtzX

[Devon DeBlasio @DevonDeBlasio]

Register now for the premier virtual event of the year discussing the future of #marketing, #identity, #privacy, #measurement, and #media. Prominent speakers from @Neustar @KimberlyClarkUS @jcdecauxusa @pandoramusic @Twitter @Facebook #BraveNewWorlds2020 https://t.co/cuDOK9gLgn

[Neustar, Inc., a TransUnion company @Neustar]

The right #CDP can improve personalization, #marketing ROI, #customerexperiences, and decision-making across the business. Join leaders from #Neustar, @QuaeroTweets & @WinterberryGrp to learn the key to a better CDP: https://t.co/ITDedSyVPF RSVP for the webinar.

[YoureOnMute @YoureOnMute]

In Episode 8 Steve and Devon talk about what this back to school season will look like with the majority of kids learning from home.
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We talk tips, tricks, and trepidations in getting your kids ready for a… https://t.co/RZY2VCwK4S

[Neustar, Inc., a TransUnion company @Neustar]

Here are Six Steps to Marie Kondo Your Marketing Data by #Neustar's very own @stevesilvers: https://t.co/BnXHvBLKct

@B2Community #MarketingSolutions #MarketingData

[Devon DeBlasio @DevonDeBlasio]

Don’t waste another minute: invest in data, technology, and channels that will help you connect with your best customers, now and into the future. You will get through this pandemic, I promise. But you won’t survive very long without them. https://t.co/ES46iEx32B

[Neustar, Inc., a TransUnion company @Neustar]

The death of the cookie. GDPR. CCPA. It's a growing challenge to connect with consumers and get measurement right. Get the #eBook helping brands, publishers, and platforms evolve and thrive in the future of #marketing https://t.co/FBeeBqWjUj #marketingsolutions #fabrick

[Devon DeBlasio @DevonDeBlasio]

2020 has been quite the year, and it will only get more complicated for consumers, marketers, and publishers as we head into the unknown. There is light at the end of the tunnel though. @Neustar Fabrick provides a new connected ecosystem powered by identity to sustain marketing.

[Neustar, Inc., a TransUnion company @Neustar]

In a world without cookies, brands, platforms, and publishers must reimagine the entire marketing ecosystem. Here's how: https://t.co/oIkRzeckjW

#fabrick #marketingsolutions #neustar #marketing