I love this pic. Remember it well.
Sometime in the early/mid 1980s some brand genius at Patagonia invited customers to submit photos for the catalog. And some of the photography was really great--it still is actually.
It's a great example of user generated content, and "lifestyle" storytelling instead of the (then standard) hard sale.
Türkiye is a climate mosaic.
My map shows mean temperature & precipitation (1970–2020):
🟡 Dry, warm Anatolian plateau
🔵 Cold, wet eastern highlands above 2,000m
🟢 Black Sea coast: one of Europe's wettest corridors
All in one country.
But this is the baseline Türkiye was built around.
That pattern is shifting.
What happens when the dry center gets drier?