gizemceylan1

Assistant Professor of Marketing @FisherOSU. Studying Misinformation, Social Media, and Sustainability. Postdoc @yaleSOM, PhD @USCMarshall, MA @nyuniversity

[gizemceylan1 @gizemceylan1]

Our newest paper on fake news and social media habits is out @PNASNews Check out on the link below #fakenews #socialmedia @YaleSOM @YaleCCI @USCMarshall @USCDornsife

[Ian Axel Anderson, PhD @aanixel]

🚨NEW PAPER ALERT! Just published @PNASNews: @gizemceylan1, myself, and @ProfWendyWood demonstrate that social media habits are the key reason for the spread of #misinformation on #socialmedia 🧵#habits #fakenews . https://t.co/6abf5vKrEf

[gizemceylan1 @gizemceylan1]

@dade_us @CapeEpic Go run @ComradesRace. It is the best and equally if not more brutal

[Alp Simsek @alpsimsek_econ]

1/ New paper: "FCI-star" with Ricardo Caballero and @TomasCaravello

We introduce FCI*—the neutral level of financial conditions that closes the output gap

Think of it as the analogue of r*, but for the broader financial conditions that actually drive monetary transmission

[Financial Times @FT]

The arrest of Erdoğan’s most serious opposition challenger has spooked markets and triggered Turkey’s largest protests in more than a decade amid dark forebodings about the country’s political future. https://t.co/cUzNSJ3WuB

[The Economist @TheEconomist]

Ekrem Imamoglu’s long survival is precisely what has made him so dangerous to Turkey’s leader, and so appealing to voters https://t.co/377NXyigAm

[Ayşe Ünlüce @ayseunluce]

Yılgınlık yok! Mücadeleye devam!

@ekrem_imamoglu

[gizemceylan1 @gizemceylan1]

@kemalkirisci “Very high development” category - flawless English!

[Kemal Kirisci @kemalkirisci]

Vow! Is this Index from Mars?

[David Schultner @DSchultner]

🌻 New paper out in @PNASNews! We employ a reinforcement learning approach to understand how societal stereotypes are internalised as personal prejudice.

link: https://t.co/CHKcP41pBq

@david_m_amodio's excellent explainer 🧵 below:

[gizemceylan1 @gizemceylan1]

Congratulations to Nobel Prize winners and especially to @DAcemogluMIT who has been an inspiration…

[The Nobel Prize @NobelPrize]

BREAKING NEWS
The Royal Swedish Academy of Sciences has decided to award the 2024 Sveriges Riksbank Prize in Economic Sciences in Memory of Alfred Nobel to Daron Acemoglu, Simon Johnson and James A. Robinson “for studies of how institutions are formed and affect prosperity.”

#NobelPrize

[Mohammad Atari @MohammadAtari90]

🔔 New paper out in @PNASNews 🔔

“Large Language Models based on historical text could offer informative tools for behavioral science”

W/ Michael Varnum, Nicolas Baumard, & @kurtjgray

[gizemceylan1 @gizemceylan1]

Very proud!

[Alp Simsek @alpsimsek_econ]

I am excited to join the JEEA editorial team starting this September!

[Dr. Sanne van Oosten @SBvanOosten]

After Kamala Harris' nomination, I talked to a bunch of journalists about our meta-analysis on race/gender in candidate experiments.

With the exception of 1 brave journalist, everyone called me off.

I've never been called off by so many journalists. A 🧵on why I think that is.

[Kristin Diehl @real_k_diehl]

So excited to see @abmarkman discuss work by @gizemceylan1 @dade_us and myself in @PsychToday

[gizemceylan1 @gizemceylan1]

@OlegUrminsky Congratulations to all! This is such an amazing news!!

[gizemceylan1 @gizemceylan1]

Our paper on the impact of photo-text similarity on review helpfulness is now featured @ama_journals We analyzed 7.4M Yelp reviews and found that reviews with photos are more helpful, especially when the photo and text content are similar. 📸✍️ #ConsumerBehavior #MachineLearning

[AMA Journals @ama_journals]

Are reviews with photos more helpful? If so, when and why do photos increase review helpfulness?

A Journal of Marketing Research study explores: https://t.co/9ZvpKfqfef

@gizemceylan1 @real_k_diehl @dade_us #onlinereviews #marketing #yelp

[gizemceylan1 @gizemceylan1]

@Chanman_ECON @garjoh_canuck Congrats Kosuke!! 🥳

[gizemceylan1 @gizemceylan1]

@andre_quentin @real_k_diehl @ProfWendyWood @JofMarketing Hey Quentin, yes! We have the forest plot that is on page 31 broken down by simulation prompt (visual, verbal, visual +verbal, dynamic visual). I can send you the table as well.

[gizemceylan1 @gizemceylan1]

NEW PAPER ALERT - Our meta-analysis with @real_k_diehl and @ProfWendyWood is out @JofMarketing ! Are you curious about the impact of mental simulation on consumer behavior? We analyzed the 40-years of literature and data from 40,705 respondents. #Thread

[gizemceylan1 @gizemceylan1]

(4/4) Mental simulation has limited impact in low motivation contexts like online samples. Marketers should use it strategically for higher involvement purchases where consumers are motivated to vividly imagine usage experiences.

[gizemceylan1 @gizemceylan1]

(3/4) Repeating mental simulation prompts over time (e.g. #weekly #ads) is more effective than massing them together (e.g. #retargeting #ads). Spacing out the imagination prompts, akin to real marketing campaigns, leads to better behavioral results.