Jan

all-in-one marketing measurement @runconverge (YC S23)

[Zach Duncan @zachlduncan]

https://t.co/w84dWBrnMu

[Jan @janhenriklamb]

@kevg1412 congrats!

[Jan @janhenriklamb]

@zachlduncan @codyplof @codyplof @zachlduncan if it’s mainly spend/attribution/revenue data you are looking for then we can help 👍

[Converge (YC S23) @runConverge]

One-click compare this Black Friday vs last year!

- perfect for braggy screenshots 😎

[Zach Duncan @zachlduncan]

building 🔨 🔨🤫

[Jan @janhenriklamb]

@BenShumaker_ on top of that, even if you build it, I still think a lot of designers would just refuse to try it out of spite

the whole ghibli profile pic saga was telling here — only saw hatetweets from design twitter

[De Tijd @tijd]

Vlaamse twintigers halen 5,4 miljoen op met e-commercetool Converge https://t.co/Jq6thW5u6D

[Converge (YC S23) @runConverge]

Big News: @axios reports on our fundraise to build the all-in-one marketing measurement platform.

We are grateful to work with @ycombinator, @salil, @twentytwovc, @generalcatalyst and others!

[Jan @janhenriklamb]

Why are we doing this?

We received feedback on our application from some amazing founders (e.g. founders of @posthog @Shogun @PostscriptIO)

We want to give back!

[Jan @janhenriklamb]

@ycombinator was a turning point for @runConverge.

We want to give back by helping you get into the next YC batch (X25).

We will be reviewing YC applications (due Feb 11) and offer actionable feedback 👇

[Jan @janhenriklamb]

How to participate:

Fill in the Google Form here: https://t.co/YjQj7oGlt6

[Ved Nig @vednig]

@thomas_holvoet @BillietJerome and @janhenriklamb are reviewing @ycombinator Applications for this cohort application for which is closing on 11 Feb
Link 👇

[Jan @janhenriklamb]

lean is cool

[Jacek Migdal | SF Bay Area Oct 19 - Oct 30 @jakozaur]

Startups in ZIRP, 2022: Bragging how big their teams are and how fast they hire.

Startups in 2024: Bragging how small their team is. @QuesmaOrg is in that camp.

E.g. @runConverge

[Jan @janhenriklamb]

@eric_seufert Amen. Having multiple measurement tools in your toolbox is valuable.

However, the flip side is that many advertisers end up with fragmented marketing infrastructure and 5 point solutions — which is also far from ideal

[Jan @janhenriklamb]

oh boy - here we go again

[Jan @janhenriklamb]

The figure showcasing Meta performance over time comes from @stratechery — It’s the single best place on the web for tech strategy, I highly recommend subscribing.

[Jan @janhenriklamb]

I dug into Meta's latest earnings so you don’t have to.

Here’s why Meta Ads could get more expensive soon 🧵

[Jan @janhenriklamb]

The bottom line:

If you advertise on Meta, keep an eye on CPM and CPA trends. Price-per-ad will likely increase, but performance improvements may help offset rising costs.