Measuring results is key to understanding ad campaign success, but measuring across screens is complex. New insights from the @FWCouncil reveal how to leverage panels, census data & attribution to understand how investments drive outcomes. #ComcastEmp https://t.co/JgfcrA87QM
.@eMarketer expect retailers to grow their #digital ad spending by 34.5% in 2021, reaching nearly $48 billion dollars in ad spending. #advertising#ComcastEmp https://t.co/PCJFCVq2Nc
XMF, a new network technology, and Comcast Octave, are critical for the forthcoming deployment of 10G technology. #ComcastEmp#ComcastEmp https://t.co/Ym0oR8aiiz
"In the same way e-commerce was changed by Amazon, transportation was changed by Uber and lodging was changed by Airbnb, FreeWheel is changing TV advertising." - @FreeWheel CTO, Yuling Ma #ComcastEmp https://t.co/I5piw2mwzs
Streaming has drastically changed how people watch TV and, in turn, how advertisers can reach them. In fact, 76% agree that ads are a fair trade for free streaming content. Learn about the rise of streaming in @Effectv's latest #TVAds101 video. #ComcastEmp https://t.co/YuvDcvYFiV
Join us for a conversation about solutions organizations can use to genuinely show #Pride and support the LGBTQ+ community all year long. Featuring: @PaulMart1 (@ComcastAd), Jose E. Velez-Silva (@Xfinity) and Ayiko Broyard (@WaltonIsaacson). #ComcastEmp https://t.co/NPJ4vPknoW
.@NBCUniversal anticipates that its U.S. broadcast of the international event will attract more than 120 advertisers, a 20% increase from the number of brands who snapped up airtime during the previous Summer Olympics. #TokyoOlympics#ComcastEmp https://t.co/bYMZhxKIPj
Some sports, like gymnastics and track and field, will stream live on Peacock for free, in addition to daily live shows and original programming made custom for the Olympics on @PeacockTV. #TokyoOlympics#ComcastEmp https://t.co/C9QJY401nt
Learn what addressable advertising is, how it works, and how you can use it to maximize the impact of your ad dollars. ▶ https://t.co/M8AiBQ9QEs #TVAds101
At Comcast, we celebrate what makes us unique every day. Happy #Pride Month to all! See how our teams are celebrating: https://t.co/GKxCnT2seI #CreateTheFutureWithUs
"Building on a decade of work to address digital inequities, we remain committed to helping to create a brighter future for all." - Dalila Wilson-Scott (@dalila_says), Executive Vice President and Chief Diversity Officer, @Comcast Corporation #ComcastEmp https://t.co/crHp0BaBMO