Ben Kaehler

GM at The Walls & PASXA | Wine & Wine Business, DTC

[Ben Kaehler @kaehler1920]

The wine industry was very early to DTC but we have not evolved. How many wine brands:

* Attempt to capture email online
* Use email flows/segmentation
* FB/targeted social ads
* Landing pages
* SEO
* Strategic Social media

I've been trying learn this stuff but it's not easy.

[Sean Frank @Seanfrank]

"Just make it in america bro"
Oh I would love to!

But first, what does "made in the USA" even mean?

Lets learn how lawyers and lobbyists helped ruin American
infrastructure

[Ben Kaehler @kaehler1920]

All my son wants is a robot. Let’s blow his mind @Jason

[@jason @Jason]

I ordered 12 Optimus robots to give to my fans over the next 12 days… retweet to be entered.

[Ben Kaehler @kaehler1920]

I ❤️ Aglianico

[Ben Kaehler @kaehler1920]

@pmabray I’ve thought about that many times.

[Adam Parkhomenko @AdamParkhomenko]

Let’s get 500 retweets on this as soon as possible to humiliate Donald Trump. The greatest political ad ever made.

[Ben Kaehler @kaehler1920]

Strange blend, delicious wine. This is 2017. Grenache from the Rocks District is amazing. Didn’t think I’d like it with Cab, but I did!

[Ben Kaehler @kaehler1920]

@vurnt22 Very happy.

[Ben Kaehler @kaehler1920]

Yup

[VEO @vrexec]

Regarding those who have quit drinking for XYC reason

Drinking was unlikely their problem

It was likely a symptom

Clearing up symptoms can’t hurt, to be sure

But the problem remains

Will probably re-emerge by way of another manifestation

[Ben Kaehler @kaehler1920]

@TRidesmith Probably need to revisit but Barbera was always my jam. now they’re all 14.5% alcohol and less lively.

Who makes a great dolcetto?

[Ben Kaehler @kaehler1920]

@jasonchaas Congrats! Well deserved

[Ben Kaehler @kaehler1920]

I know this isn’t rationale, and doesn’t even make sense…

But I still believe that shorts should cost 50% less than pants.

[Ben Kaehler @kaehler1920]

@grapesunwrapped I poured at one once. There’s a famous Hot Dog maker called Hot Doug in Chicago. VIN Chicago did a hot dog pairing event and it was awesome. There was a foie gras dog with Sauternes. Pretty epic

[Ben Kaehler @kaehler1920]

Fun dinner wines

[Ben Kaehler @kaehler1920]

@Vino_Hawks @jwalkermobile Come visit!

[Ben Kaehler @kaehler1920]

@jwalkermobile Love it. Let me know when you want to visit. 21s are stellar. Thanks for sharing!

[Ben Kaehler @kaehler1920]

@michaelmiraflor I was thinking the same thing. Watched last night and realized there was zero Monday discussion at work or online about it.

[Ben Kaehler @kaehler1920]

@TRidesmith There was a lot of buzz around them at Hospice Du Rhône. Specifically Mullineux but everyone was taking about the region as a whole. For what that’s worth

[Ben Kaehler @kaehler1920]

@gregisenberg @KipKaehler

[Ben Kaehler @kaehler1920]

@HeadStoryteller No!