Mark Jordan Murray

I help founders install better systems + AI that save time and unlock growth. Built for operators, not influencers. Small town kid. West Texas locale.

[Mark Jordan Murray @markjmurray]

My favorite quote on peptides and why they will change the world:

There is a population that traditional medicine serves poorly, and it is enormous. People who are not sick enough for aggressive intervention but not well enough to feel normal. Not dying, but declining. Not diagnosable, but miserable. Doctors call this subclinical: below the threshold of formal disease but above the threshold of suffering. Insurance does not cover it. Specialists are not sure what to do with it. And peptide culture speaks directly to it, because it promises precisely what the medical system cannot: a protocol for the gray zone between “you’re fine” and “something is clearly wrong.”

The emotional engine is not recklessness. It is abandonment.

[Mark Jordan Murray @markjmurray]

Humans are always waiting for “The War”

Not necessarily a literal war.

The event.

The collapse.

The revelation.

The thing that changes everything.

Every generation believes they are living at the edge of history.

And every generation has evidence.

The Ancient World:

The stars foretold destruction.
The gods were angry.
Empires would fall.
The harvest might fail.

The Early Christians:

The end times were imminent.
The signs were everywhere.
The current generation would witness the return.

The Cold War:

Nuclear annihilation.
Children hiding under desks.
“One button and it’s over.”

The 1990s:

Y2K.
Computer systems failing.
Society collapsing.

Post-9/11:

Endless terrorism.
The next attack.
Permanent fear.

Today:

AI takeover.
Government collapse.
Economic implosion.
Climate catastrophe.
Social unrest.

The details change.

The feeling doesn’t.

⸻

I think the deeper principle is this:

The Human Default Is Anticipatory Anxiety

Our ancestors who worried survived.

The person who said:

“What if that rustling in the bushes is a lion?”

lived long enough to reproduce.

The person who said:

“Relax. It’s probably nothing.”

sometimes didn’t.

Evolution rewarded vigilance.

It did not reward peace.

Your brain wasn’t designed to accurately predict civilization.

It was designed to detect threats.

And it constantly overfires.

⸻

Then something interesting happens.

Fear gives us the illusion of control.

If I can identify the threat…

If I can understand the signs…

If I can prepare enough…

Then maybe I won’t be blindsided.

People mistake prediction for protection.

They think:

“If I worry enough, I’ll be safer.”

But worrying about the future rarely changes it.

It only allows you to suffer twice.

⸻

The Four Phrases of Every Apocalypse

1. “You don’t understand.”

Others just don’t see it.

They’re asleep.

They’re naive.

They don’t get it.

⸻

2. “This time is different.”

History doesn’t apply.

Past examples don’t count.

Previous scares weren’t like this.

This one is unique.

⸻

3. “Look at the signs.”

The evidence is everywhere.

Wars.

Technology.

Politics.

Natural disasters.

Social changes.

Everything becomes part of the narrative.

⸻

4. “People will wish they had listened.”

There is often an identity component.

Being among the few who “knew” provides certainty and significance.

⸻

They’re often partly right.

Because every generation does face real threats.

Empires do collapse.

Wars happen.

Technology reshapes civilization.

The Black Death was real.

World Wars were real.

The atomic bomb was real.

AI may indeed fundamentally alter society.

The mistake isn’t recognizing danger.

The mistake is assuming:

This must therefore be the end.

⸻

Humans consistently overestimate the imminence of catastrophe and underestimate their capacity to adapt.

We are terrible at predicting timelines.

But remarkably good at adjusting once reality arrives.

We’ve survived famine, plague, world wars, depressions, technological revolutions, and social upheaval.

Not because humans predict well.

Because humans adapt well.

⸻

So perhaps wisdom isn’t:

“Nothing bad will happen.”

That’s naive.

Nor is it:

“Everything is about to collapse.”

That’s fear.

Maybe wisdom is:

Pay attention.

Prepare reasonably.

Refuse to worship catastrophe.

Build your life anyway.

Plant the garden.

Raise the children.

Start the business.

Take the trip.

Love the people in front of you.

Save some money.

Buy some extra batteries if it helps you sleep.

Then stop checking for signs in the sky.

Because for thousands of years, humans have been convinced they were living in the final chapter.

And yet, generation after generation, most people wake up the next morning, make breakfast, go to work, fall in love, tell stories, bury their dead, and continue the ancient work of being human.

Maybe the real war isn’t the one we’re always waiting for.

Maybe it’s the daily battle against surrendering the present moment.

[Mark Jordan Murray @markjmurray]

@TKopelman What’s still crazy to me is how someone hasn’t developed an app to divvy up the funds into proper buckets automatically each month or each income credit. It’s still way too manual and messy with online banking.

[Mark Jordan Murray @markjmurray]

@TKopelman Dude! Congrats. This doesn't happen without massive effort. Kudos to you and your team.

[Mark Jordan Murray @markjmurray]

Peptides are the ultimate supplement.

Everyone’s popping ashwagandha like it’s revolutionary.

It’s a tree root.

Peptides are different. Your body already makes them. They’re the signaling molecules behind fat loss, muscle repair, sleep, libido, and cellular recovery.

You’re not adding something foreign. You’re restoring what you already had at 25.

That’s not a supplement. That’s biology.

[Mark Jordan Murray @markjmurray]

@drmarlonperalta Yup! These aren’t crutches for life. Just seasonal tools as needed in supplement to proper nutrition, exercise, and sleep.

[Mark Jordan Murray @markjmurray]

@eliterecomp To me, KLOW and GLOW blends are over hyped and over expensive beauty peptides. There are much better and cheaper options here.

[Mark Jordan Murray @markjmurray]

@TheCryptoDaddi I agree. I’m 2X better on peptides. Not quite 10 :)

[Mark Jordan Murray @markjmurray]

@TheCryptoDaddi It might be. But that’s like saying Jerry West was the best player of all time. It’s early. We haven’t seen Jordan yet.

[Mark Jordan Murray @markjmurray]

@fitcapbiohacker This is the GOAT peptide if you train hard. Incredible effect on endurance and daily energy.

[Mark Jordan Murray @markjmurray]

@bryce Oh for sure. Most co-morbidities are from decades of excess weight. And yet doctors take zero classes on nutrition. Take the GLP, live leaner, live longer.

[Mark Jordan Murray @markjmurray]

@ItsPeptime Who cares? You get one life. If it helps you live a better one, go for it.

[Mark Jordan Murray @markjmurray]

@fitcapbiohacker Honestly a GLP is king for inflammation. Even just a micro dose.

[Mark Jordan Murray @markjmurray]

@ABC https://t.co/pFqn9aVQTn

[Mark Jordan Murray @markjmurray]

When things don't go as planned, it's helpful to say:

Oh well, I'll find a different adventure.

Plans change.
Preference often unmet.

The adventure continues.

[Mark Jordan Murray @markjmurray]

@TKopelman Gotta love it! Buy more!

[Mark Jordan Murray @markjmurray]

@CoachDanGo @edgaralandough I’d agree with that. However BPC heals the gut, DSIP increases deep sleep, Mots-c is mitochondrial energy (increased my farmers carry distance dramatically), PT-141 enhances libido. So yeah, they don’t change how you look but do change how you feel.

[Mark Jordan Murray @markjmurray]

@hubermanlab Mitochondrial: Ss-31 and Mots-C

[Mark Jordan Murray @markjmurray]

Everyone asks:

“What should my kid major in?”

I think that’s the wrong question.

The better question is:

“What should an 18-22 year old do to maximize freedom, skills, and future opportunities?”

A degree is only one option on the list.

Personally, I’d put these in the top tier:

• Start a business
• Learn door-to-door sales
• Build a book of business in insurance, real estate, or financial services
• Get an engineering or computer science degree with real internships
• Travel the world while you have almost no obligations

Why?

Because they teach skills that compound.

Sales compounds.
Leadership compounds.
Confidence compounds.
Relationships compound.
Technical skills compound.

The biggest mistake I see isn’t choosing the wrong major.

It’s spending four years accumulating debt while avoiding valuable skills.

An electrical engineering student with internships is dangerous.

A kid who spent summers knocking doors and learning sales is dangerous.

A young entrepreneur who started a pool cleaning company and learned how to get customers is dangerous.

Not because they know everything.

Because they know how to learn, sell, solve problems, and create value.

If I had a son graduating high school tomorrow, I’d care far less about the name of the university and far more about whether he’s acquiring rare and valuable skills.

The goal isn’t college.

The goal is leverage.

What would you add to the S Tier list?

[Mark Jordan Murray @markjmurray]

@JerimiahLee Ha. I have the exact same problem. The only way I can stay in Zone 2 is incline treadmill walks with a weight vest.

[Mark Jordan Murray @markjmurray]

@gregogallagher Agreed. Reta side effects are real. Mostly from the elevated heart rate. It felt like chest pressure. No fun. No side effects on Triz.