Harsh Truth: Most people don't really care about you.
The Spotlight Effect says that we overestimate the degree to which other people are noticing or observing our appearance or actions.
Basically, we think people care about us WAY MORE than they actually do.
Dear Startups,
SEO is NOT tough. It is just poorly taught.
In 9 tweets, I will explain SEO using the analogy of a LIBRARY.
Even a 5-year old would understand! Promise :)
Thread ๐งต
(Bonus video included!)
Read to satisfy your own natural curiosity, not to impress or accomplish.
Re-read the basics (from different angles) until they make sense to you.
Start on solid ground - physics & math.
Filter - most popular books are propaganda.
Donโt memorize,specialize, or use jargon.@naval