Tech firm developing #SponsorLocker: A platform enabling brands & agencies to maximize the value of their sports and entertainment sponsorship investments.
Latest edition of Sponsor Locker Insights: 10 Factors That Will Change The Face Of Sports Sponsorship & 9 Ways To Optimize Your Sports Sponsorship Investment: https://t.co/gsD81gT6vt #sportsbiz#sportstech#sponsorship@IEG
With the pressure to demonstrate a positive ROI on sponsorship investments higher than ever, here are some steps brands & agencies can follow to ensure they are optimizing the return on their investments.
https://t.co/ACYQ2mcUHY #sponsorship#sportstech#sportslaw#sportsbiz
We track perceptions of sports properties around the world every day. Here you can see how Buzz around the @FIFAWorldCup has been ratcheting up in most countries since the start of the month. We predict more to come so enjoy the excitement! #WorldCup
.@TeamHendrick this AM will announce a new technical partnership with @RicohTweets that runs through ‘20.
— The deal will be announced @InfoComm show in Las Vegas by the business services company, which is based in Japan with a North American subsidiary.
Arsenal will open sports bar and restaurant in China, offering local fans authentic experience away from Emirates 🏟
➡️ https://t.co/pYCiw0zXa9 #SportsBiz#sportsmarketing
This week's #SponsorLocker Insights: Quick reads re: (1) Trends affecting the value of sports sponsorship tickets and (2) The ways in which legalized gambling in the U.S. will affect the value of sports sponsorships. https://t.co/Wcy3I0m0ab #SportsBiz#sponsorship#sportstech
Similar to the #WorldSeries, @YouTubeTV has signed on as sponsor of @NBA Finals
Other sponsors can be found in article
#sportsbiz https://t.co/KWa44a7Sfr
It's a deal...@Nike and the Chinese Super League signed a deal extension this week. Nike commit to another ten years - and with this kind of uplift in perceptions of Quality amongst Chinese soccer fans, it's no surprise.
This season, the @NBA has allowed sides to carry sponsor logos for the first time. @Lancefraenkel looks at whether patches have worked and if being a high-performing side makes a difference to the sponsor.
https://t.co/WihQD7AZT1