Rick Swette

UX Research, Analytics and Design

[KNICKS ON MSG @KnicksMSGN]

Mitchell Robinson postgame interviews are always fun 😂

[Brett Martin @brettmartin]

My mother's review of my Larry David piece.

[Paolo Uggetti @PaoloUggetti]

I need video of this

[Rick Swette @rickswette]

Fun indicator to include in market research around martech: https://t.co/WsTSByVowm (a martech integration platform) user behavior.

Great read, and loved the conclusion around b2b/and customer success analytics.

Thanks, again @segment

https://t.co/wcWbysq0zS

[Peter Reinhardt @reinpk]

At @Segment we have a bit of an inside view of how usage is changing across the martech ecosystem, take a peek :)

[Rick Swette @rickswette]

@RLS_Sports That’s my dude!

[Jared Spool @jmspool]

Pixar has an interesting rule for their dailies: the presented work should be at least 25% done and no more than 75% completed. It should be a solid work-in-progress.

https://t.co/eyNeKwgnB7

[Luke Wroblewski @LukeW]

“This is the real secret to life, to be completely engaged in what you are doing in the here and now. Instead of calling it work realize it is play.”
–Alan Watts

[richie @richiebozek]

Luka Doncic is really hitting step-back dagger threes in the NBA as a 19-year-old rookie with a Super Cuts haircut wearing number 77 as a guard, an inspiration like we've never seen before

[Avinash Kaushik @avinash]

Getting ready to spend on the Super Bowl?

Useless Metrics: GRPs. Reach. Social Mentions. YouTube Views. Ranking of ads in top 10 lists.

Valuable Metrics: Shift in Intent (raw count). 90-day Incremental Sales. Half-Life of Brand Lifts. Attributable DAUs over 180 days.

#suckless

[The Nylon Calculus @NylonCalculus]

The Bucks sure are moving the ball for high-value shots this season.

[Rick Swette @rickswette]

Simply impressive

[GT Visualization @GT_Vis]

We've arrived in Berlin and are ready for #ieeevis18!
Here are all the @GeorgiaTech papers and talks you’ll find at #ieeevis this week!
We'll post talk flyers at the beginning of each day.

[Rick Swette @rickswette]

@jonathanfarrell U cray ! Love this

[ADWEAK @adweak]

BREAKING: Report Finds Majority Of Agency Meetings End With Vow To Either "Circle Back" Or "Regroup"

[Rick Swette @rickswette]

The Dropbox paper emojis seem to be smartly designed around workplace communication (duh!). I could see slack doing something like this.

[Rick Swette @rickswette]

@FiveThirtyEight https://t.co/2EESWRzIWW Brilliant use of the scatter plot! Separately, how great our scatterplots. 2 others attached that have inspired me: ux reserach methodology (https://t.co/N8KHbsmPDv) and the nymag "approval matrix" (https://t.co/2VRRfoTmN0)

[ADWEAK @adweak]

BREAKING: More Agencies Adding "We're Data Driven" To Opening Slide Of Pitch Decks

[Topher Florence @topherflorence]

appreciating marvel's old annual reports trying to make charts look incredibly badass

[senthil s. n. @SENTH1S]

LeBron vs Jordan? FEED ME YOUR CLICKS ;)

The spiritual successor to the Burtin recreation is here. After all, what is basketball if not war?

cc: @dataandme

https://t.co/OJlnWrLd49

[Google Analytics @googleanalytics]

Is there a data source you wish that you could explore in #DataStudio? Take a look at Data Studio’s open source community connectors on #github, and consider building your own. → https://t.co/RYESjzpMKM