Sarah Stemen

Paid Search Manager, mom x3 - #ppcchat participant, my own thoughts!

[Sarah Stemen @runnerkik]

What are the ethical questions and concerns with ads and advertising when the images are created with AI?

[Sarah Stemen @runnerkik]

Yes!!! My latest and greatest post…

[Search Engine Land @sengineland]

Your PPC guide to effective product category research via @runnerkik https://t.co/ELZXy1oAmJ

[Search Engine Land @sengineland]

Your PPC guide to effective product category research via @runnerkik https://t.co/ELZXy1oAmJ

[Sarah Stemen @runnerkik]

@theJoeShmow Yes! I def am it’s odd it came out of no where. I even saw “competitor com’

[Sarah Stemen @runnerkik]

I am seeing a HUGE increase in competitor traffic and loose matching in one of my campaigns. It was perfect a few weeks ago. #ppcchat it really feels like a couch cushion, being shaken because these are exact match keywords

[Sarah Stemen @runnerkik]

@MenachemAni @sengineland Same!!! Thanks for including me @sengineland

[Sarah Stemen @runnerkik]

@AnthonyHigman Yes, and yes if I were interviewing which thank God, I’m not I would definitely wear a sweatshirt lol 😂 but I am above the age that I don’t wanna have to prove something to someone… on the thank you and my reinforce that I’m interested if I really was…

[Sarah Stemen @runnerkik]

@BorisBeceric Omg!!! I wanna know the story!

[Sarah Stemen @runnerkik]

@MenachemAni Applying this to my health these days…I never feel like it but I’m doing it…

[Sarah Stemen @runnerkik]

@PPCKirk Because the feed sucks and I don’t even notice the ads anymore next to people who aren’t my friends showing in my feed with click bait - I remember when I used to discover amazing brands on Facebook that I would actually try and I liked the ads!

[Sarah Stemen @runnerkik]

@rileydandersen 😂

[Sarah Stemen @runnerkik]

@NeptuneMoon 🙌🙌🙌🙌

[Sarah Stemen @runnerkik]

@ferkungamaboobo Very true!!

[Sarah Stemen @runnerkik]

What metrics do you prioritize for YouTube campaigns aiming to drive consideration, and how do you address challenges in measuring viewer engagement? #PPCCHAT

[Sarah Stemen @runnerkik]

@TheCopyTrail Soooo true especially the attribution one but I love the others too!

[Sarah Stemen @runnerkik]

Which while I am at YouTube questions, why don't more brands leverage YouTube? #ppcchat

[Sarah Stemen @runnerkik]

Same username #ppcchat

[Sarah Stemen @runnerkik]

@PPCGreg I love it!

[Sarah Stemen @runnerkik]

@beyondthepaid Truth!!!!

[Sarah Stemen @runnerkik]

@BorisBeceric Right back at you ;)