HEY ECOM LEGENDS! PRINTING ANNOUNCEMENT!
This is ONE OF THE BEST EVER ways to find winning products and ads to sell (especially in health and beauty niche). Check it out
https://t.co/IhThR3mosk
"Formulated by Dr"
Dr. Barbara Sturm is printing.
24 days active on Facebook. That's not a test. That's a winner they keep scaling.
The creative is simple. The copy hits the pain point in the first line. No fancy production. Just a clear message that converts.
This is what a winning ad looks like when you strip away the noise.
https://t.co/Eyt7yFFerX
See all their ads → https://t.co/4SYGsoK31N
I use @GetHookdAI to spy on 80M+ winning ads. They scrape 110,000+ brands daily on Facebook.
NOW GO FUCKING PRINT 🔥
@dickiebush third way: copy what already works. we built gethookd around 70M ads because operators don't have 12 months to iterate from zero. shortcut beats intentional practice in paid media. every time.
@SahilBloom the inverse is also true. some of the best feedback i ever got was from people telling me i was doing it wrong. shut out everyone and you build in a bubble. filter, don't ignore.
@Codie_Sanchez Receipts from the ad side: every founder I know who took cash over equity is the one running 7-figure ad accounts now and angeling 10 deals. The cap table guys are still grinding for an exit that won't come. We see it daily across the operator network on Gethookd.
@neilpatel Agree. 2026 version is paid + earned hitting the same query. The DTC brands winning right now bid their brand keywords on PMax while their SEO eats the answer card. Same brands across our ad library on Gethookd, same week, every time.
Most agencies SUCK. if you run an ecom biz, you know exactly what I'm talking about.
The pitch is great, sales call, case studies etc etc. Everything seems to be good until you still working with them. Then you realize they give you an account manager who's working on 20 other accounts and wasting your time and money. Slow responses, no understanding of the platforms. Then you cut the agency, and the whole cycle starts again with another agency lol
For the longest time, we couldn't make Google work in our biz. We've had basic branded campaigns that monkey can set up, but no one could crack cold (DemGen, YouTube, etc.). Switched like 4 different agencies, who all promised to crack it. No one could. We also tried to bring it in-house, but it didn't work out either.
Then, a friend of mine recommended @blvckledge. He managed to scale his cold Google campaigns to $30k + a day spend when other agencies couldn't crack it.
Saw Jackson for a long time here on Twitter, but again, everyone has a pitch, so I was skeptical. Took like few months to move forward with him and the experience so far has been great, communication is fast + finally they helped us crack cold Google campaigns (demgen, YT) to now $10k + a day in spend.
Nothing life-changing, but a massive progress compared to the previous agencies we worked with and we def haven't maxed it out yet. I think we can get it to $30- 50k+ a day in spend with better ads and funnels.
Great to see some people in the space actually backing up their claims and delivering.
And if you're wondering, no, Jackson didn't pay me for this, just sharing my experience in case someone is struggling to crack Google.
@gregisenberg We track every Meta ad in the build-for-agents niche on Gethookd. Right now: barely any competition, CPMs at floor. The brands buying media against agent traffic today own the inventory in 18 months. Canary cohort.
@SahilBloom disagree gently. founders are the worst critics of their own ads. ran blind tests with founders rating their own creatives vs competitors'. they pick wrong 70% of the time. you need data, not introspection.
"I’ll never stop 👌🏼<br /> <br /> Collagen powder by @wildnutritionltd <br /> <br /> #hairadvice #healthyhair #hai..."
WildNutrition isprinting.
306 days active on Facebook. That's not a test. That's a winner they keep scaling.
The creative is simple. The copy hits the pain point in the first line. No fancy production. Just a clear message that converts.
This is what a winning ad looks like when you strip away the noise.
https://t.co/AL7PKxDxQK
See all their ads → https://t.co/p2jKNef6Ux
I use @GetHookdAI to spy on 80M+ winning ads. They scrape 110,000+ brands daily on Facebook.
NOW GO FUCKING PRINT 🔥
"If skincare isn’t fixing your acne, it’s probably coming from inside"
Dr. Malhotra is printing.
125 days active on Facebook. That's not a test. That's a winner they keep scaling.
The creative is simple. The copy hits the pain point in the first line. No fancy production. Just a clear message that converts.
This is what a winning ad looks like when you strip away the noise.
https://t.co/A0jL2nwaLE
I use @GetHookdAI to spy on 80M+ winning ads. They scrape 110,000+ brands daily on Facebook.
NOW GO FUCKING PRINT 🔥
@SahilBloom disagree gently. founders are the worst critics of their own ads. ran blind tests with founders rating their own creatives vs competitors'. they pick wrong 70% of the time. you need data, not introspection.
@SahilBloom solomon's paradox is why founders hire growth advisors. we see it on the ad side constantly. brand owners can't read their own creative. outside eyes spot the scroll-stopper in 30 seconds.
@Codie_Sanchez this is dopamine math. tested it on creative review cycles. brands addicted to weekly creative reviews scaled 3x faster than ones doing monthly. same compulsion loop, different output.
@AlexHormozi Same shape on the ads side. We index every brand running 100+ active creatives in Gethookd. The ones outscaling everyone test before 9am. One founder, one buyer, one coffee. Pre-noon volume is the real moat.
@thesamparr Agree. 2026 version: top DTC operators clearing $30M+/yr on 4-hour days because AI runs the creative and media buying. We watch it happen in Gethookd. The leanest teams scale fastest. Lifestyle arbitrage is back.
Voice DM last week from a 34-year-old dad of 3 in our Skool community. He's been quietly running an ecom brand on a supplement that helps with kid bedwetting. $290K/month. Targets parents of kids 5-12 who are still wetting the bed at night.
Asked him why he never posts about it publicly. He said the niche embarrasses people on both sides. Parents don't want to admit their kid wets the bed past age 6. Brands don't want to be publicly associated with kid bedwetting at all. The result is an entire multi-million dollar category being run by 3 brands with terrible creative and almost no DTC competition.
His numbers: AOV $89. Subscription rate 44%. Refund rate 2.3%. Average customer stays 11 months. Customers don't churn until the kid is dry for 90 consecutive days.
He told me parents will pay almost anything to avoid changing sheets at 3 AM. The pricing isn't the gate. The shame is the gate. Once you signal in the ad that you understand the embarrassment and aren't going to lecture them about "underlying issues," conversion rates more than double.
His most-watched ad is a tired dad in a laundry room at 3:14 AM holding a damp set of Spider-Man sheets, whisper-yelling at himself so he doesn't wake the kid.
No product reveal until second 38. Pulled the brand on GetHookd after he sent it. Sure enough — the laundry room dad is the dominant variant, 6 versions running, each one a slightly different parent in a slightly different breakdown moment.
Nobody in DTC touches this niche because they think it's gross. Their loss. He's printing.
@gregisenberg Same pattern in ads. We index every dad/parenting creative on Meta in Gethookd. The hooks scaling hardest in 2026 all sell time back, not the product. Cuts your filler is the winning angle on diapers, meal kits, and baby monitors.
@nikitabier Agree. 2026 version: 40 Slack pings, 18 ad-account alerts, and 3 chargeback emails before your eyes focus. We built a Gethookd CPA filter that only pings when somethings actually broken. Got 2 hours of my morning back.
@bryan_johnson Food noise is the new supplement angle. We index every leptin/GLP-1 creative running on Meta in Gethookd. Top performers arent selling weight loss. Theyre selling turn off the noise. Different hook, way better ROAS.
@thesamparr Lloyd Blankfein on My First Million does the same job as a great ad hook. Forces the click before the brain filters. We track this exact curiosity-gap pattern across thousands of top-performing ads inside Gethookd. Sam writes ad copy and does not know it.