Weโre joining @Amplitude_HQ !!
After 5 years building June, our team is starting a new chapter, continuing the same mission: helping teams build better product experiences.
As part of this, June will wind down.
Full announcement โ https://t.co/ZFBRdWkPPI
๐๐ฎ๐ง๐ ๐ข๐ฌ ๐ ๐๐ข๐ง๐๐ฅ๐ข๐ฌ๐ญ ๐๐จ๐ซ ๐ญ๐ก๐ ๐๐จ๐ฅ๐๐๐ง ๐๐ข๐ญ๐ญ๐ฒ ๐๐ฐ๐๐ซ๐๐ฌ ๐
If youโve enjoyed using June and want to support us, you can vote here:
https://t.co/5KamSdP4xY
And if you missed it, hereโs our launch video from earlier this year๐
June 4.0 is a Golden Kitty Awardsย finalist!
Now it's time to vote for your favorite products of 2024 across 17 different categories :)
To help us win in the Data category, you can support us here:
https://t.co/5KamSdP4xY
Onward!
Something is happening to software.
What software you used was once defined by utility. By features. By use case.
Today, the worldโs best startups arenโt just creating tools.
๐ง๐ต๐ฒ๐ ๐ฎ๐ฟ๐ฒ ๐ฐ๐ฟ๐ฒ๐ฎ๐๐ถ๐ป๐ด ๐ถ๐ฑ๐ฒ๐ป๐๐ถ๐๐.
Design-led products like @browsercompany , @attio , @JuneDotSo , @beehiiv , @linear and @raycastapp have amassed fiercely loyal user bases because ๐๐๐ถ๐ป๐ด ๐๐ต๐ฒ๐บ ๐๐ฎ๐๐ ๐๐ผ๐บ๐ฒ๐๐ต๐ถ๐ป๐ด ๐ฎ๐ฏ๐ผ๐๐ ๐๐ต๐ผ ๐๐ผ๐ ๐ฎ๐ฟ๐ฒ.
Weโre entering a new era:
๐๐ค๐๐ฉ๐ฌ๐๐ง๐ ๐๐จ ๐๐ฃ ๐๐ญ๐ฅ๐ง๐๐จ๐จ๐๐ค๐ฃ ๐ค๐ ๐จ๐ฉ๐ฎ๐ก๐.
No company better represents this shift than Notion.
- 30+ million users. +175% revenue growth YoY.
- The most powerful community flywheel in b2b SaaS.
- A quirky, minimalist, identity-forming system adopted by creatives and professionals alike.
My @ycombinator Expansion Pack (for scaling) ๐งก
Startups need a few more tools to support growth as they scale. Here are a few of my personal favorites:
- @NumeralTax (W23): Sales tax is a pain. I spent about 5 hours the other day trying to figure it out. I'm pretty hype that Numeral now supports SaaS!
- @UpflowHQ (W20): Gotta collect that cash. Cash in / cash out was mission-critical at my first startup. And Upflow's platform for cash collection is wicked good for B2B.
-ย @rootlyhq (S21): We were in the same YC batch with Rootly, and it's been incredible to watch them grow. @jjrichardtang and the team have built a modern on-call and incident management platform. Plus, JJ doesn't sleep and is always happy to help.
- @usepylon (W23): Super helpful for us. Pylon makes managing our very large number of shared Slack channels easy.
-ย @JuneDotSo (W21): Has been a game-changer for us / helps us get better insights into product usage (or lack thereof). I really like how you can track feature adoption and flag users who are at risk of churning.
- @deel (W19): Makes it so easy to hire contractors in both the US and abroad. We manage all of our contractors in Deel. They handle the agreements, payments, and compliance. Big fan.
- @checkr (S14): Gotta know who you are working with. Love that it integrates with @Rippling (W17), our HR/payroll system.
And, of course, @GoPositional (S21): helps to support your content/SEO strategy as you scale. For example, our internal linking toolset, Internals, is my personal favorite, as I have spent hundreds of hours internally linking.
What other tools are perfect for startups starting to scale?
already 399 attendees!
tomorrow, our CEO will dive into leveraging product data to maximize revenue - with @reforge
he'll share how usage data can help at different stages from activation, all the way to preventing churn
๐ to join:
https://t.co/tTFZZbXx02
Over the past three years, weโve learned a lot at @JuneDotSo, often in unexpected ways.
๐๐ฉ๐ฆ ๐ฆ๐ท๐ฐ๐ญ๐ถ๐ต๐ช๐ฐ๐ฏ ๐ฐ๐ง ๐ฐ๐ถ๐ณ ๐ด๐ช๐ฅ๐ฆ๐ฃ๐ข๐ณ ๐ณ๐ฆ๐ง๐ญ๐ฆ๐ค๐ต๐ด ๐ต๐ฉ๐ฆ๐ด๐ฆ ๐ญ๐ฆ๐ด๐ด๐ฐ๐ฏ๐ด. Itโs not just about changes in design but about how listening to our users has shaped our product.
๐๐ก๐๐ฉ๐ญ๐๐ซ ๐
June started as a cute little analytics tool, something akin to what Google Analytics might have been if it were designed for product teams rather than marketing websitesโand if it launched in the 2020s.
At the beginning, our tool was all about simplicity, and startups looking for that simplicity quickly began to adopt it. We were a straightforward solution for product teams that needed basic analytics, nothing more.
๐๐ก๐๐ฉ๐ญ๐๐ซ ๐
As we grew alongside our early users, we made a key discovery: most of our users were B2B SaaS companies. They came to us because we offered something that traditional analytics tools didnโtโaccount-level analyses.
Honestly, we didnโt anticipate this. But as we dug deeper, we realized these companies had unique pain points that werenโt being addressed by existing solutions. It was a wide-open market, and in 2023, we decided to focus on serving these B2B SaaS users more effectively. This shift in focus led us to refresh our sidebar to better serve their needs.
๐๐ก๐๐ฉ๐ญ๐๐ซ ๐
Soon, we noticed that it wasnโt just product managers using June anymoreโCustomer Success experts were on board too. This got us thinking: should we continue building for this broader audience? After careful consideration, the answer was a resounding yes.
B2B SaaS companies thrive on collaboration between Product and Customer Success teams, and our product was already well-positioned to support this.
Our decision to cater to this collaborative use case made June more integral to our users' daily workflows. As a result, usage shifted from a couple of times a week to almost every day.
To accommodate this increased use, we updated our navigation bar once again, ensuring that all users could easily navigate the product and save dashboards and audiences for quick access.
๐๐ก๐๐ฉ๐ญ๐๐ซ ๐
But just when we thought we had it all figured out, another unexpected challenge arose. When new users started using June, we asked them why.
The most common answer? โTo generate more revenue.โ This response posed a problem: while analytics can help make decisions that eventually lead to revenue, they donโt directly generate it. We realized that if we wanted to truly meet our users' needs, we needed to change that perception.
So this year, we took a bold step: we started powering revenue teams. We integrated deeply with CRM systems and introduced a way to create dynamic traitsโlike tracking the number of active users or changes in usageโwithout the need for engineering support.
Suddenly, Sales and Customer Success teams were using June not just for analytics, but to directly generate revenue by activating, converting, and renewing their customers. These use cases became central to our product, and once again, we had to update our sidebar to reflect this new focus.
___________
The evolution of our sidebar has been anything but a result of โmy vision.โ Instead, it has been dictated by our users. Their needs have driven the changes, guiding our productโs direction more than any roadmap ever could.
While itโs crucial to have a long-term vision and know where you want to be in the next decade, itโs equally important to recognize that your customers will determine the sequence of how you get there. And if youโre listening closely, your sidebarโor whatever your productโs equivalent isโwill show you the way.
Hope this story helps guide your journey!
Have a great weekend,
Enzo