Edouard Brunet

Adtech & retail media. EV driver

[Edouard Brunet @Edouard_b]

@filloux Plusieurs pannes d’ampleur (plus de 24h par endroit) dans les dernières 48h à Colombes et alentours. Il doit y en avoir beaucoup d’autres

[Edouard Brunet @Edouard_b]

@L3G33K @bcassoret Oui JT 20h aujourd’hui

[Edouard Brunet @Edouard_b]

@bcassoret Encore un scandale … un de plus dans les reportages TF1. Selon Google maps : entre 190 et 215km. Lunaire de laisser passer ça @TF1

[Edouard Brunet @Edouard_b]

Climatisation à 16 dans un pavillon ouvert quand il fait 25. C’est normal ? Je n’ose pas regarder les conditions générales sur la donnée …
Merci @AlibabaGroup
Cc @BonPote @SergeZaka @PartiPirate @Olympics @Paris

[Edouard Brunet @Edouard_b]

@pbannist French authority decided it should be reopened : https://t.co/zCG7hwFl89

[Edouard Brunet @Edouard_b]

@VilleColombes A quand de vraies mesures comme la mise en place de pièges à grande échelle, solution plus pérenne qu’une opération ponctuelle et limitée en taille ? Et une coordination au niveau départemental ?

[Edouard Brunet @Edouard_b]

@Chronotope Is it delivery of a creative on the page or pixel/cookie sync from the SSP to the DSP? Interesting finding to dig into

[Edouard Brunet @Edouard_b]

@alextcone Few years ago the Appnexus one was really great but you already know that

[Edouard Brunet @Edouard_b]

@Myles_Younger Most publishers in France would crave for 3$ CPM on open market 😅

[Edouard Brunet @Edouard_b]

@walshjonwalsh Would love to join thanks!

[Edouard Brunet @Edouard_b]

@mjbarash @astaniscia86 Close to 0 according to the article. The lack of integration in the DSP doesn’t help

[Edouard Brunet @Edouard_b]

@RubSchreurs @JudSpencer Totally agree on responsibility. Inclusion lists should be the norm on the buy side

[Edouard Brunet @Edouard_b]

@RubSchreurs @JudSpencer Any idea what part of MFA sites revenues come from SSP vs Google Ads ? Vetting this inventory and exclude it from campaigns won’t stop all their business no?

[Edouard Brunet @Edouard_b]

@deepsee_io Also, some MFA sites are now generating traffic through Google chrome HP = Direct. Legitimate mobile traffic helps cover other traffic ?

[Edouard Brunet @Edouard_b]

@deepsee_io I’ll check what we can find

[Edouard Brunet @Edouard_b]

@deepsee_io I guess @acfou @kfranasz have seen this ?

[Edouard Brunet @Edouard_b]

Merci Ibrahim ! #capacitytolove ❤️

[Edouard Brunet @Edouard_b]

Would be very interesting to have details on this! Was it resellers placement being removed? Or better integration?

[Andy Oakes @andyoakes]

Great quote from Damon Reeve of @TheOzoneProject ‘ we worked with a publisher and convinced them to take 70% of ads off their sites. They saw a 40% uplift in revenue’ #FoBrands

[Edouard Brunet @Edouard_b]

@Scrilla100 @JudSpencer It depends of the market for the talking with pubs I guess. And reward for the pub is more money in the end. Totally worth it from my XP. But all DSP don’t allow paths management, that’s a big blocking point

[Edouard Brunet @Edouard_b]

A ne pas lire avant de dormir !

[Lucas Rizzotto @_LucasRizzotto]

I brought my childhood imaginary friend back to life using A.I. (#GPT3) and it was one of the scariest and most transformative experiences of my life.

A thread 🤖 (1/23)