Chat Joglekar

Co-Founder/CEO at Baton @baton_market - the best place to buy or sell small businesses | former @Google, @Spotify, @Zillow #NYC

[Chat Joglekar @joglekar]

1/ In my career, I have been a small part of several market transformations: the advertising market at Google, the music industry at Spotify, and the residential real-estate market at Zillow.

[Baton Market @baton_market]

Was great to host the @AgeofHoffman's Search Fund Coalition community in our office, the energy was amazing! So much so, we might need to get more sound proofing in the kitchen...

Look forward to hosting more events for the ETA community here in NYC in our beautiful office. 🍎

[Chat Joglekar @joglekar]

@pitdesi I'm interested to see what the outcome is for Quince (which is kind of similar to Everlane in the "cut out the middleman" but more similar to Shein in the "direct to you and no middleman or brand".

[Chat Joglekar @joglekar]

@steipete @kenjifaris I have been unable to upgrade (am on 4.11) and everytime I try it fails and I have to rollback. I am trying to move to OpenAI / Codex / 5.5 and have been unable to. Is there a way to have Openclaw figure out what might break? It says hooks.token is missing

[Baton Market @baton_market]

Your buyer might be 800 miles away.

According to our new Buyer Intelligence Report, 59% of active buyers on Baton are open to relocating for the right deal.

TLDR; Distance is rarely the dealbreaker people assume it is.

[Chat Joglekar @joglekar]

I have found this as well — feels like (other than a bit on version control) it's a better way to share internally at least.

[Thariq @trq212]

https://t.co/MXt5XS4xBX

[Chat Joglekar @joglekar]

@nikunj Yeah if the 1:1 is for the manager, that's a problem. If it's for the direct report, then that's much better.

[Chat Joglekar @joglekar]

Agree!!

The first rule is there are no rules... people just over-fit to stuff in retrospect, but that's not actually coorelated or actionable at all.

[Dylan @dylangans]

Hot take: don’t listen to anyone’s advice on what your career trajectory should be.

Everything is figure-outable. Go work hard on something you’re excited about & become world class at that thing.

[Chat Joglekar @joglekar]

Serving SMBs is rewarding and can get you to $1B in revenue. Congrats @joshuareeves and excited to follow in your footsteps at @baton_market!

[Josh Reeves @joshuareeves]

I share updates with @GustoHQ investors on a regular basis, and I wanted to publicly share my most recent update (which includes the $1b revenue milestone). It’s the most amazing time of my life to be a builder, and I pinch myself every day thinking about what’s now possible for us to do, in service of our mission. We’re here to help small businesses, and if you’re interested in our mission, please reach out! Either to partner, or join the journey.

[Chat Joglekar @joglekar]

Check out my latest article: The Highest Offer Doesn’t Always Win https://t.co/04citr5xkg via @LinkedIn

[Baton Market @baton_market]

To every business owner who's figured it out on the fly, Googled things they probably should've known, and kept going anyway...

Happy NationalSmallBusinessWeek! 🎊

We're celebrating you with a giveaway: 6 months of QuickBooks, fully paid.

Enter now: https://t.co/j3N5vSv01v

[Chat Joglekar @joglekar]

I feel seen lol.

I am gonna just start writing my ideas down.

[Jaynit @jaynitx]

Jeff Bezos reveals the moment an early Amazon executive told him he had enough ideas to destroy Amazon:

"Early in Amazon's history, Jeff Wilke came to me one day and said, Jeff, you have enough ideas to destroy Amazon. You have enough ideas per minute, per day, per week to destroy Amazon."

"I was like, what do you mean?"

"He said, you have to release the work at the right rate that the organization can accept it."

"Every time I released an idea, I was creating a backlog, a queue, work in process. It was just stacking up, it was adding no value. In fact, it was creating distraction."

"So I started prioritizing the ideas better, keeping lists of them, keeping them to myself until the organization was ready for the ideas."

[Andrew Yeung @andruyeung]

Lots of tech & AI companies are expanding to NYC

- OpenAI opened a SoHo HQ last year
- Anthropic is actively exploring a massive expansion (450,000 sqft)
- Palantir is actively exploring more space
- Perplexity is expanding in Union Square
- Harvey is doubling their office space
- Scale AI has a new HQ in one world trade

NYC is becoming the AI commercialization city Build in SF, sell in NYC.

[Baton Market @baton_market]

Every closed deal is a business that gets to live on. This is why we do what we do. 🙌

Congrats to Movemama Apparel on a huge milestone! We're grateful Baton got to be part of the story. (And a special shoutout to Ebony Santoyo for leading the charge!)

[Chat Joglekar @joglekar]

At @baton_market we're doing this but just with the stakeholders (the sellers, the advisors, etc.) with guidance from engineering. But makes sense in a much larger org!

[Aaron Levie @levie]

Starting to hire and retrain for new agent engineering roles for *internal* functions to help get more powerful agents working well on critical business processes. I expect this type of role to be a very big deal over time at Box and other companies.

It looks something like an internal FDE, whose job it is to wire up internal systems and get agents working with them effectively. The person will be extremely technical and capable of building secure, governed agents for internal workflows that connect to business systems (like Box, Salesforce, Workday, etc.), and codify workflows in skills.

In some cases this person may understand the business process well enough to do it fully, but in most cases I expect them to work with the business directly in an embedded fashion. Ironically, that may introduce another new role on the business side that is more akin to agent product management for internal processes. The key is that you need technical + process people that can span multiple teams or functions in an organization. It’s not about brining automation to a job, but bringing automation to a process.

This is going to be a very big trend in most companies going forward. Fun to watch the early innings of what this will look like.

[Baton Market @baton_market]

#Smallbusinessweek is almost here, and we're kicking it off by giving back...

From today until May 7th, you can enter our raffle: we're paying for 6 months of Quickbooks for 5 small business owners. 🏆

Enter now: https://t.co/j3N5vSv01v

[Chat Joglekar @joglekar]

Love this (also love that book and have read it multiple times since b-school). 100% agree that it's all about looking at the Limiting Factors in the business (funnel / pipeline, etc.) and then solving for those.

I do think there is a set of agent usage which is useful to learn the boundaries (in engineering, in sales, etc.) but to your point running 20 agents is like turning the over up to 600 to try and get a cake to bake quicker.

[Taylor Pearson @TaylorPearsonMe]

Eli Goldratt's book, The Goal, was famous for its (then unpopular argument) that keeping every machine running 24 hours a day, the metric most plant managers cared about, was actively making factories worse. I suspect we're seeing the same fallacy in how many people are using AI agents.

Goldratt's point was that machine utilization isn't throughput. What you want from a manufacturing plants is making good widgets as cost-effectively as possible.
It doesn't necessarily follow that running your machines all the times optimizes that.

Picture a three-station assembly line. Stations 1 and 2 each crank out 200 widgets an hour. Station 3 can only handle 100. Running stations 1 and 2 around the clock doesn't ship more product. It just piles up half-finished widgets in front of station 3, ties up cash in inventory, and creates more work managing the pile.

He developed the Theory of Constraints to point out that what matters is solving the bottleneck in the system, not increasing machine utilization.

I suspect a lot of agent usage right now is the same fallacy at higher resolution. Running 20 Claude Code sessions in parallel can feel productive because something is always happening. But, if the bottleneck in your work is judgment about what's worth doing, more agents just generate more output for you to wade through.

This is not to say there aren't workflows running 20 agents in parallel very effectively, I'm sure there are. And, I suspect there's a general retraining we all need to do around evolving historical workflows. But....

The constraint for most knowledge work is deciding what's worth executing and no one is task switching between 20 things at the same time effectively I don't think. I find I can run maybe 2 or 3 things in parallel with maybe 1 or 2 admin-y type things on the side and that is only if I'm very locked in.

[Chat Joglekar @joglekar]

We've been doing this for 4+ years at @baton_market and 100+ deals in, just getting started and scaling quickly!

[Y Combinator @ycombinator]

AI-Native Service Companies
@gustaf

The total spend on services is many times larger than the spend on software, and a lot of those services are already outsourced, which makes them easier to replace with an AI-native product.

We're excited about companies that don't sell a tool to help you do the work: they just do the work.

[Chat Joglekar @joglekar]

Come have dinner with us (and me!)

[Baton Market @baton_market]

In celebration of #SmallBusinessWeek, we're bringing together a small group of business owners (some curious, some already in the process) for a conversation about the acquisition space.

If you're a business owner on the East Coast and an exit has been on your mind, DM us!

[Chat Joglekar @joglekar]

@Eli_Albrecht That's pretty insane that those high multiple even work with the capital providers, unless they are strategic acquirers?

[Baton Market @baton_market]

The highest offer doesn't always win.

If you're a first-time buyer, this deal Chat Joglekar spoke about recently to the MBA executive program at Columbia Business School is worth paying attention to....