Sarah Schmitt Fruy

Passionate storyteller driven to simplify complex ideas. Former @Hearst, @Pantheon, and @Linqia marketing leader.

[Sarah Schmitt Fruy @sarahfruy]

🎉 Exciting news at @Rockbot today - we have acquired Nerdy Bunny!

Nerdy Bunny brings a wealth of specialized knowledge in experiential retail and a background in solving complex media and audio-visual problems to our organization.

[Rockbot @GetRockbot]

🎉 Big News Alert! Rockbot acquires Nerdy Bunny, revolutionizing the retail experience. For more details on this game-changing partnership, read the full press release: https://t.co/6j7l9uRf7A #RockbotNews #NerdyBunny #RetailRevolution

[Rockbot @GetRockbot]

We're thrilled to unveil our brand refresh, marking our evolution into a multi-product platform. Say goodbye to the old and welcome the new era of seamless real-world media experiences. Read about our transformation here: https://t.co/nMVpAfwDMP
#RockbotRefresh #RediscoverRockbot

[Rockbot @GetRockbot]

2023’s @RetailInnovate kicks off tomorrow! Check out Rockbot CEO @GarrettDodge and @Walmart Senior Mgr of Digital Strategy, Bo, as they talk retail media solutions, and head to booth 1705 after the session for your chance to win an Apple Watch! #RICE23 https://t.co/HeMzY4OIbZ

[Rockbot @GetRockbot]

Rockbot’s CEO, @GarrettDodge, is presenting at @RetailInnovate 2023! Don’t miss his session on 6/13 as he discusses an audio messaging solution that enhances the in-store environment, engages associates, and enables the retail media experience. #RICE23 https://t.co/llE1aPmahw

[American Influencer Council @aic_tweets]

Int’l. #CreatorDay 2023

AIC Member Advisor @sarahfruy on the age of paid verification.

Read our inaugural Creator Economy Trend Report:
https://t.co/4qWJxKze4b

[Sarah Schmitt Fruy @sarahfruy]

In celebration of #InternationalCreatorDay, the @aic_tweets released its inaugural Creator Economy Trend Report. Hear from leaders in #InfluencerMarketing on where the industry is headed and check out my take on paid verification. Read the full report: https://t.co/Y6kke670n0

[Linqia @linqia]

Read our VP of Marketing @sarahfruy's list of the top 5 ways influencers can monetize their brand in her recent interview with @AuthorityMgzine
https://t.co/arfWf3RZ2a
#influencermarketing #creatoreconomy #careeradvice

[American Influencer Council @aic_tweets]

.@AuthorityMgzine spoke to AIC Member Advisor @sarahfruy, VP of Marketing at @linqia, 'On Five Ways For Influencers To Monetize Their Brand.'

Great tips and career motivators ⬇️
https://t.co/CR23dJbRuh

Story by @candigeorgiadis

#creatoreconomy

[Sarah Schmitt Fruy @sarahfruy]

I am honored to be joining the @aic_tweets as a Member Advisor to share my experience and resources with this wonderful influencer community.

[American Influencer Council @aic_tweets]

Member Spotlight

"The best thing we, as marketers, can do is develop systems to make #datadriven decisions. Experimentation allows you to make safe bets & uncover signals when something goes wrong."
— @sarahfruy, VP Marketing @linqia, AIC Member Advisor

https://t.co/1lrphE9ern

[Chandeep Khosa @ChandeepKhosa]

I'm very excited to hear awesome talks from these amazing speakers at #GitKon in 2 weeks @Dries @MishManners @olearycrew @blackgirlbytes @adamculp @RCheesley @beyang @BrigiitMurtaugh @pezster @SteveElsewhere @eamodio @mmadou @yahave @stolee @ReynardAdolphe @mikemiles86 @SarahFruy

[Sarah Schmitt Fruy @sarahfruy]

It’s all over the news: the attitude toward work is shifting.
Want to learn how to manage effectively? Then join me for my #GitKon session, where I’ll leave you with actionable tips to apply to your team. 📈👩‍💻
Register now: https://t.co/bJ0qGEGGbT
Oct 11-13 | @GitKraken

[Sarah Schmitt Fruy @sarahfruy]

It’s so inspiring to get to work alongside @mariasipka. Well deserved!!! 👏👏👏

[Linqia @linqia]

We are thrilled to announce that our Co-Founder, EVP Brand Strategy @mariasipka was named a Top Founder in the Advertising Space by https://t.co/xSgtfV0srA: https://t.co/obNlODei8Q

[Sarah Schmitt Fruy @sarahfruy]

@davidneedham That tunnel scene….

[Linqia @linqia]

This One A Day Prenatal Multivitamins influencer activation put a megaphone in the hands of authentic voices of pregnancy-planning influencers.
The program resonated with family planners, garnering 4.6X higher engagement rates than Linqia’s CPG, Vitamin & Supplements Benchmark.

[Sarah Schmitt Fruy @sarahfruy]

One tip to highlight here, “They harness the power of creators to establish trust and relatability” - we are seeing this play out through increased engagement and successful brand lift studies at @linqia #InfluencerMarketing

[Social Media Today @socialmedia2day]

Some good tips for advertisers here https://t.co/nHUOlm9e77

[Scott Brinker @chiefmartec]

Marketing Technology Landscape 2022: search 9,932 solutions on https://t.co/PCPpX8eheJ https://t.co/B6xHxM4YQi #martech

[Drew Gorton @dgorton]

Thanks everyone who attended @sarahfruy and my #drupalcon session on how to win big clients and build consistent revenue streams with small project starts. Great audience - really enjoyed the questions and advice shared by all! ❤️
Slides are at https://t.co/RpcatOB7mq

[Sarah Schmitt Fruy @sarahfruy]

If you are attending #drupalcon, come check out my session tomorrow morning at 8:30AM with @dgorton. We'll be sharing tips for how agencies can win big clients and build consistent revenue streams:
https://t.co/SjG4i0KrNr

[Sarah Schmitt Fruy @sarahfruy]

@capndesign I’m a fan of the away bag I purchased a while back. So far it has held up nicely.

[Sarah Schmitt Fruy @sarahfruy]

Catch up on the latest #influencermarketing trends to successfully scale your next campaign.

[Linqia @linqia]

“Marketing For Your Future” interviewed our co-founder @mariasipka about #influencermarketing trends and best practices for managing campaigns. Watch the recording: https://t.co/BG9oDdTI2R via @DailyAdBrief.com