Wilton Arellano

⦿ marketing and other magic
⦿ growth lead @get_opus
⦿ coming soon: Filipinos in Marketing

[Wilton Arellano @weenjeem]

@kemimarie just used this when i kept getting "that's not an emotion" when trying to express myself - help A LOT

[Wilton Arellano @weenjeem]

Entering any space intentionally is always a good exercise, especially when the forces in that space act on us in powerful and subconscious ways (dehumanizing and flattening another person into a series of tweets they wrote).

Great tips @waitbutwhy

[Tim Urban @waitbutwhy]

Twitter is an anti-compassion machine that stokes our tendency to dehumanize and even hate people we don't know personally.

Four little exercises I use to combat that and crank up the compassion in my mind:

[Wilton Arellano @weenjeem]

@iammarcthomas @KateBour @ggiiaa @forgetthefunnel @GrainHQ @Gong_io @g2 @Capterra @casestudybuddy @hotjar @fullstory @acapland @sgoudie @Amplitude_HQ @heap @goprojul @SaveToNotion #Thread
#marketing #b2b

[Wilton Arellano @weenjeem]

@KateBour didn't know the @vidyard plan was that generous! might need to make the switch ~

[Wilton Arellano @weenjeem]

@damnventures @KateBour ...?

[Wilton Arellano @weenjeem]

@elisedopson Pitching local businesses to optimize their Google Maps listing.

[Wilton Arellano @weenjeem]

@jasminericegirl Too late to get in on this action?

[Wilton Arellano @weenjeem]

@twoscooters I literally finished reading Everything Matters! an hour ago and watched Don’t Look Up last night. Incredible parallels and just magnified emotional impact of both works.

[Gather @GTHRco]

Gather has made the 2021 #Inc5000 list of the fastest-growing private companies in America! We’re honored to be recognized by @Inc as a competitive, resilient member in our field, and are thrilled to share the news with you!

See Gather on the list here: https://t.co/EXZLZnUYVR

[Wilton Arellano @weenjeem]

@stackedmarketer https://t.co/b94WKLu4MM

[Wilton Arellano @weenjeem]

@NBNightingale @sextoyspolitics @biggestjoel Exactly. Convenient reframing.

[Wilton Arellano @weenjeem]

@MarketingBrew @joindgmg @davegerhardt

[patis 𐃡 @maengo69]

I am calling out to everyone, especially 🚨 Filipinos abroad 🚨, to donate to relief drives because the Philippine government is neglecting its own people.

I’ve compiled donation drives with PAYPAL LINKS below. Please match my donation if you can. #UlyssesPH

[Wilton Arellano @weenjeem]

@mboyle @hello_iamelliot https://t.co/dV83XA2FPO

[Wilton Arellano @weenjeem]

@kayodeadamsng @hello_iamelliot This might shed some light:
https://t.co/dV83XA2FPO

[Wilton Arellano @weenjeem]

@nicolehe +1

[Wilton Arellano @weenjeem]

@nicolehe Thinking of implementing this for activism and mobilization efforts for @malaya_movement!

Thinking through use cases:
- new member interest
- open Q+A text hotline
- petition signing
- assisting with sourcing govt contacts (for mailing campaigns, etc)

[Wilton Arellano @weenjeem]

@JensLennartsson (Resilia dot com)
SaaS product helping grant-makers (foundations, corps, gov't) deploy funding to nonprofits more confidently (managing and tracking funds to increase impact)