Your Virtual CFO

Ex-IB & Corp M&A | Fractional CFO + Bookkeeping | Boston
I turn messy books into decisions you can act on

[Your Virtual CFO @YourVirtualCFO]

I spent 10 years in investment banking, M&A, and PE-backed businesses.

One thing became obvious:

Growing businesses often outgrow their financial infrastructure long before they realize it.

The books get done.

But nobody is answering questions like:

→ Why does cash feel tight?

→ What's actually driving profit?

→ Can we afford to hire?

→ Which parts of the business deserve more investment?

That's where I help.

I provide bookkeeping, outsourced accounting, and fractional CFO services to business owners that need more than a CPA but aren't ready for a full finance team.

My job is simple: Turn financials into a tool for making decisions.

If you're a business owner looking for more clarity around your numbers, book a free 30-minute consultation through my website. I'll help you identify where the biggest opportunities and bottlenecks are in your business.

[Your Virtual CFO @YourVirtualCFO]

I've only been in this engagement for a few days now.

The previous person they hired to help them understand their unit economics was the owner of the local Supercuts...

The bar is so unbelievably low.

There are thousands of small business owners desperate for good financial advice, but instead they're getting guidance from people who have no business giving it.

[Your Virtual CFO @YourVirtualCFO]

I spoke to a potential client this week about their situation - This is exactly the kind of problem I love solving.

They've grown revenue from $1.2M to $1.8M over three years. Real growth. But they just lost their bookkeeper and they're sitting on $100K in credit card debt with no idea how they got there.

They keep asking the same question: where did all the cash go?

Here's the plan:
→ Come in and review the books
→ Spend 30 days getting everything clean and organized
→ Build a cash flow plan to pay down the credit cards as fast as possible
→ Dig into the unit economics on every offering to find where the cash is actually leaking

Growth without visibility is how a profitable business ends up $100K in the hole and confused about it.

The good news: this is fixable. I think we can turn it around in a few months.

This is the work I love.

[Your Virtual CFO @YourVirtualCFO]

@SmallParcelGuy Rebrand alert 🚨 🚨🚨

[Your Virtual CFO @YourVirtualCFO]

@FrontierBDesign @theryanjamesmil @The_AlexKirby @markfzhuk @Matt_Mayer263 @billwolfe @shawngorham @TheSystemsDad @BowTiedMarmott The lads 🤝

Three more people I’d put on the shortlist of some of the best folks I’ve met on X:

@goodhandscap
@SmallParcelGuy
@ETAJourneyman

[Your Virtual CFO @YourVirtualCFO]

@alexangeline_ Haha - I’m sure. It’s a small world

[Your Virtual CFO @YourVirtualCFO]

@imherefortheoil @alexangeline_ It’s not a dream, it’s really happening!

If you build it, we can sell it lol

[Your Virtual CFO @YourVirtualCFO]

Revenue is a decent rule of thumb, but complexity is usually the better trigger.

I've seen $500k businesses desperately need a CFO and $5M businesses that only needed cleaner bookkeeping.

The moment cash flow, hiring, debt, pricing, or expansion decisions become important, you've outgrown basic bookkeeping.

At that point, the cost of making a bad decision is far greater than the cost of hiring strategic finance help.

[Colin Dougherty @colindougherty]

"The million-dollar line: bookkeeper vs. fractional CFO"

Sam's List (@hi_samslist) co-founder, Kimmy Green (@NotGoKGreen), on the revenue line that tells you it's time to upgrade your finance help:

"Under a million dollars, people are looking for a bookkeeper. Once they surpass a million, they need a strategic person, a fractional CFO for cash flow and margins."

"For e-commerce it's different. With sales tax nexus, you really need to graduate from your $50-a-month AI software to an actual accountant."

[Your Virtual CFO @YourVirtualCFO]

@gvtcontractor

[Your Virtual CFO @YourVirtualCFO]

@connorpera Has to be because ai has gotten better and made good outreach easier, right?

[Your Virtual CFO @YourVirtualCFO]

@momoneymohit Cash must be getting tight with all the ai spending

[Your Virtual CFO @YourVirtualCFO]

@ranveer2252 Just trying to bring Wall Street quality finance & accounting practices to Main Street businesses!

[Your Virtual CFO @YourVirtualCFO]

I spent 10 years in investment banking, M&A, and PE-backed businesses.

One thing became obvious:

Growing businesses often outgrow their financial infrastructure long before they realize it.

The books get done.

But nobody is answering questions like:

→ Why does cash feel tight?

→ What's actually driving profit?

→ Can we afford to hire?

→ Which parts of the business deserve more investment?

That's where I help.

I provide bookkeeping, outsourced accounting, and fractional CFO services to business owners that need more than a CPA but aren't ready for a full finance team.

My job is simple: Turn financials into a tool for making decisions.

If you're a business owner looking for more clarity around your numbers, book a free 30-minute consultation through my website. I'll help you identify where the biggest opportunities and bottlenecks are in your business.

[Your Virtual CFO @YourVirtualCFO]

@zenartbjj Your own personal "reverse Cramer index"

[Your Virtual CFO @YourVirtualCFO]

@klovsch @DrDadBuilder Awesome! What’re you building?

[Your Virtual CFO @YourVirtualCFO]

@FrontierBDesign That’s awesome - it’s on my list this week to start playing with cowork. How’ve you liked it?

[Your Virtual CFO @YourVirtualCFO]

@CEOCFO_ That’s awesome man, best of luck!

[Your Virtual CFO @YourVirtualCFO]

@BowTiedMarmott We're gonna need some more controversial AI tweets to pump those numbers up