Léa

[Clémence SOCQUET CLERC @ClemenceClerc]

@lets_NEUROmkt
#MktingGambling #NMKTRCH #MKTINGNEURO @pierre_btx @Remsmarket @l_mrt27

[Clémence SOCQUET CLERC @ClemenceClerc]

#NMKTRCH #MKTINGNEURO #MktingGambling @lets_NEUROmkt @elliot_longy @l_mrt27 @Remsmarket @pierre_btx

[Clémence SOCQUET CLERC @ClemenceClerc]

@lets_NEUROmkt
#MktingGambling #NMKTRCH #MKTINGNEURO @pierre_btx @Remsmarket @l_mrt27

[Elliot Longy @elliot_longy]

#XperientialMkt #MKTINGNEURO #MktingGambling
@lets_NEUROmkt @elliot_longy @l_mrt27 @Remsmarket @pierre_btx

[Marketus @Remsmarket]

More and more advertising are done on social media for the online gambling industry.

@lets_NEUROmkt @l_mrt27 @pierre_btx @ClemenceClerc @elliot_longy #MKTINGNEURO #NMKTRCH #XperientialMkt #MktingGambling

[Marketus @Remsmarket]

“Every game has a story worth betting on”

An advert from @unibet

@lets_NEUROmkt @l_mrt27 @pierre_btx @ClemenceClerc @elliot_longy #MKTINGNEURO #NMKTRCH #XperientialMkt #MktingGambling

[Léa @l_mrt27]

@lets_NEUROmkt @Remsmarket @pierre_btx @elliot_longy @ClemenceClerc
#NMKTRCH #MKTINGNEURO #MKtingGambling

[Léa @l_mrt27]

@lets_NEUROmkt @pierre_btx @Remsmarket @elliot_longy @ClemenceClerc
#NMKTRCH #MKTINGNEURO #MKtingGambling

[Léa @l_mrt27]

@lets_NEUROmkt @Remsmarket @pierre_btx @ClemenceClerc @elliot_longy
#NMKTRCH #MKTINGNEURO #MKtingGambling

[Léa @l_mrt27]

@lets_NEUROmkt
The perception of a price can be influenced by the lenght, the symbols or even the way to write it.
#NMKTRCH #XperientialMkt #MKTINGNEURO

[Léa @l_mrt27]

@lets_NEUROmkt
The value can be tangible but also intangible.
#NMKTRCH #XperientialMkt #MKTINGNEURO

[Léa @l_mrt27]

@lets_NEUROmkt
The value and the price are 2 different things: one is subjective and the other is fixed.
#NMKTRCH #XperientialMkt #MKTINGNEURO

[Léa @l_mrt27]

@lets_NEUROmkt
There are 3 ways to determine a price: based on the cost of the product, based on the competition and based on the value.
#NMKTRCH #XperientialMkt #MKTINGNEURO

[Léa @l_mrt27]

@lets_NEUROmkt
The brand image and the brand identity can be very different because the brand identity is what the brand want to be and the brand image is what the customer actually thinks.
#NMKTRCH #XperientialMkt #MKTINGNEURO

[Taneli @tjunnunkauppi]

A clear example of an advertisement appealing to emotions with a touching picture. Small text below informs the cognitive part of the brain.
#Neurojustification #NMKTRCH #MKTINGNEURO #XperientialMkt
@lets_NEUROmkt @matheusvivo07 @AlexandCastro22 @Arthursanti8

[Elena @elena_ycl]

Make up for March 2nd HW.
Class Reflection:
Storytelling is a very important business technique we should learn. The skills will help us a lot in developing business concept

@lets_NEUROmkt

#NMKTRCH #MKTINGNEURO #XperientialMkt

[Elena @elena_ycl]

Make up for March 2nd HW.
Class Reflection:
Emotional memory is important. It built based on what we know about the world and our interpretation of each advertisment or marketing strategy.

@lets_NEUROmkt

#NMKTRCH #MKTINGNEURO #XperientialMkt

[Clémence SOCQUET CLERC @ClemenceClerc]

Social validation is an addictive drug ! Beware #XperientialMkt #MKTINGNEURO #NMKTRCH @lets_NEUROmkt

[Marketus @Remsmarket]

I believe this ad is talking to all types of brain. The ad is from Chariot India is a tour operator.

@lets_NEUROmkt @l_mrt27 @pierre_btx @ClemenceClerc @elliot_longy #MKTINGNEURO #NMKTRCH #XperientialMkt #Neurojustification

[Marketus @Remsmarket]

An ad from Walt Disney.

@lets_NEUROmkt @l_mrt27 @pierre_btx @ClemenceClerc @elliot_longy #MKTINGNEURO #NMKTRCH #XperientialMkt #Neurojustification