Responsive B2B digital marketing consultant - I help clients improve online visibility, lead gen, & branding through SEO, social, PPC, and content marketing.
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Get the latest news, most insightful voices, a little humor, and of course tools—the most comprehensive collection of AI tools specifically for marketing professionals.
"When it’s done right, (cold) email outreach genuinely can be a win-win...The data backs the case for getting better at this, not abandoning it."
Brilliant.
Most people treat cold email as a numbers game.
Hunter's 2026 data shows sequences of 21–50 recipients outperform 500+ recipient blasts by 158%.
Smaller is winning.
https://t.co/PzKaxoolcJ
Most people treat cold email as a numbers game.
Hunter's 2026 data shows sequences of 21–50 recipients outperform 500+ recipient blasts by 158%.
Smaller is winning.
https://t.co/PzKaxoolcJ
"Overlook podcast (episode) descriptions at your peril, though. It’s a mistake to just quickly type something in and leave it at that."
Here's how important it is.
How to Write a Good Podcast Description (7 Essential Tips!) ~ Matthew McLean | https://t.co/ct4W8Mr2gM @thepodcasthost
"No. 2. Who Is It For? Who’s your target audience? Speak directly to them in your podcast description. Let them know that this is the podcast for them."
Which marketing tasks should you automate with #AI and which should you protect? New research reveals the pipeline of entry-level talent may eventually run dry. https://t.co/WhZ2ladQEj via @sejournal
"Here is a list of 11 truths extraordinary leaders know. I believe these are some of the things that separate the supervisors, managers, and average leaders from those that are extraordinary!"
Worth a read. #leadership
RT @VoxOptima
How to Use #Podcasts to Grow Interest in Your Brand ~ Josh Ledgard | https://t.co/M5FzgIBOqK @kickofflabs
"Give listeners a reason to act now. Visit our site” is weak. Podcast listeners need a reason to move from passive listening to active clicking."
The best content ideas are already in your analytics.
I look at:
Posts pple spend 5+ mins on
Search queries that led to client's site but bounced
Top pages people scroll to the bottom
These tell you what's working & what's missing.
Let data dictate your editorial calendar.
"When you create a Vision Board, it's like having a visual strategic document, a reminder at a glance, to stay aligned with your business goals throughout the year. I like that. It seems like a kind of shorthand for your Mission, Vision, and Values statement."
Very cool ideas.