Google will still crawl your site.
Google will still rank you.
Google will still send you emails about structured data errors.
And Google will use all that beautiful information to generate AI answers.
But Google will not send you traffic.
That time is done.
This is the definition of Goog Enough. Search for something, click on a Goog Enough button, and end up in the exact same place. Goog just gets an extra query to report to investors in the process. Imagine investing in an arrow to nowhere…
Visualize your crawl stats in Google Search Console to quickly uncover actionable insights.
An impressive update to the Advanced GSC Visualizer Chrome extension by @aminfseo. Now featuring an overview, breakdown & recommendations.
Test it out here: https://t.co/kGn5KaEUpn
⏰It’s Officially Marketing O’Clock⏰
Catch up on the news you missed last week with a brand new episode📰
🎲A judge ruled that Google operates an Ad Tech Monopoly, but we still don’t know whether it will get a ��Get Out Of Jail Free” card
🐍Google puts it’s SERPent-like ways on full display with the latest changes to AI Overview links
More News From: @DigitalSamIAm, @kyliebytes, @rustybrick, @TheMarketingAnu, @DarioZannoni, @glenngabe, @bram_social, @ThomasEccel,
@SaijoGeorge, @kirentanna, @mikeryanretail, and more!
Even more news here:
🎧: https://t.co/hgF7yeCNRl
🍎 : https://t.co/UDvL2QbZ9f
📺 : https://t.co/Z0tzRyGckj
#digitalmarketingnews #digitalmarketingpodcast #digitalmarketing #seo #ppc
ICYMI People!
Marketing O’Clock’s weekly news shows are moving to a new day! Check back Monday bright and early for the digital marketing news of the week.
Until then, Greg & Shep have a special bonus episode discussing Google Ads’ smart bidding strategies.
Watch here: https://t.co/Rjh5XvC0k4
The head of Google Search says AIOs are:
- Great because they led to more queries/growth for Google. TOO BAD THEY SUCK FOR EVERYONE ELSE.
- Loved by young people. BUT THEY'RE USING GOOGLE THE LEAST.
- Should be double-checked. BUT THAT'S NOT HOW THEY'RE BEING USED.
Goog Enough
This week's news:
🔎Discover is FINALLY hitting desktop!
📬Surprise! Google auto-opted everyone into turning emails into ads.
🏆A new AdSense ad format doesn’t make Sense based on Google’s page experience guidelines
Plus, all the digital marketing news you missed this week!
More news from: @rustybrick, @AnthonyHigman, @glenngabe, @ThomasEccel, @FalconPPCPros, @mr_govindsingh, @adhutchinson, @alex193a, @mikeryanretail & more!
🎧https://t.co/Bk4mnTJH9M
🍎 :https://t.co/LqWHlhYIPj
📺 : https://t.co/X4YWo4IOAV
#ppcchat Any info on this display of "market price"? A test perhaps? It's not accurate - Google is comparing the price of two skus and making it seem as if the smaller sized sku is a deal.
🚨Heads-up, as of today Google will begin utilizing your marketing emails to create promotions, use your social media links, etc in dynamically building ads. You can shut this off in GMC, by Clicking the Settings icon > General account options > Marketing content usage.
We're making it an internal policy to opt out for all clients because
past experiences with Google’s automated promotion features have often created more confusion than value. Then we will move forward on a case by case basis with testing to re-implement.
@PPCKirk I love that they emailed us last night and had us opted in by this morning 😬 I'm opting out - we often send unique promos via email that are not for everyone.
@theJoeShmow Yes I see it under Assets. When I used it last week, that number was about 90% of the campaign’s total click count. So it seemed to have shown most of the time.